Salesforce MARKETING-CLOUD-PERSONALIZATION Online Practice Questions and Exam Preparation

Salesforce MARKETING-CLOUD-PERSONALIZATION Online Questions & Answers

• Question 51:

  What is the rule criteria that you can use in the segment creation process?

  A. Actions
  B. Social mentions
  C. Email click throughs
  D. Dimensions
  D. Dimensions

• Question 52:

  Which three components of a server side campaign must be coded by a developer?

  A. Campaign Setip
  B. Parsing the JSON Response
  C. Tracking of campaign statisticsd
  D. Content Selection
  E. EVENT API Request
  B. Parsing the JSON Response
  D. Content Selection
  E. EVENT API Request

• Question 53:

  Which data feed integrates purchase data into a profile in interaction studio?

  A. Interaction feed
  B. Conversion feed
  C. Transaction feed
  D. Catalog feed
  C. Transaction feed

• Question 54:

  Which feature allows a business user to overlay campaign creation and editing directly on their website?

  A. Javascript Beacon
  B. Visual Editor
  C. Web SDK
  D. Web Extension
  B. Visual Editor

• Question 55:

  Which scenario is a valid interaction studio use case?

  A. Recommendations in email which are personalised at send time
  B. Behavioural targeting with 3rd party audience data
  C. Recommendations in email which are personalized at open time
  D. Machine learning driven insights within a customer database
  C. Recommendations in email which are personalized at open time

• Question 56:

  How often does Marketing Cloud Personalization poll the SFTP for new files for ingestion?

  A. Immediately
  B. Every 15 minutes
  C. Hourly
  D. Daily
  C. Hourly

• Question 57:

  What controls how content and product recommendations display in an open time email campaign?

  A. Campaign Template
  B. Promotion Eligibility
  C. Catalog Setup
  D. Item Template
  D. Item Template

• Question 58:

  What is the interaction studio terminology for the collection of products and content as well as related categories and tags - such as brand, gender, style, keyword and author?

  A. Dimensions
  B. Channel
  C. Directory
  D. Catalog
  D. Catalog

• Question 59:

  What are two ways to populate the interaction studio catalog? [check]

  A. ETL Feed
  B. Third-party integration
  C. Web sdk
  D. Email pixel
  A. ETL Feed
  C. Web sdk

• Question 60:

  What are the three types of mobile campaigns a business user can create in IS?

  A. JSON Data A
  B. In-App Notification
  C. Browser Notification
  D. SMS Text Message
  E. Push Message
  B. In-App Notification
  D. SMS Text Message
  E. Push Message