MARKETING-CLOUD-PERSONALIZATION Exam Details

  • Exam Code
    :MARKETING-CLOUD-PERSONALIZATION
  • Exam Name
    :Salesforce Marketing Cloud Personalization Accredited Professional (AP-216)
  • Certification
    :Salesforce Certifications
  • Vendor
    :Salesforce
  • Total Questions
    :121 Q&As
  • Last Updated
    :Jul 10, 2026

Salesforce MARKETING-CLOUD-PERSONALIZATION Online Questions & Answers

  • Question 1:

    What two features of Marketing Cloud Personalization have functionality to perform an A/B Test?

    A. Campaigns
    B. Segments
    C. Recipes
    D. Templates

  • Question 2:

    What interaction studio component contains experiences and messages you design to personalize the interaction a visitor has with your channels?

    A. Recipes
    B. Templates
    C. Audiences
    D. Campaigns

  • Question 3:

    A business user created a segment to track everyone that has looked at the homepage today. How long does it take for a web visitor to join the segment after viewing the homepage?

    A. Real-time
    B. 15 minutes
    C. 1 hour
    D. 30 minutes

  • Question 4:

    The Sitemap is implemented to manage which channel solution?

    A. Email
    B. Server-side
    C. Web
    D. Mobile

  • Question 5:

    Which role would the admin assign a user if they need to view everything in interaction studio and create, update, publish and delete campaigns and recipes?

    A. Viewer
    B. Campaign editor
    C. Editor
    D. Campaign author

  • Question 6:

    What is the Marketing Cloud Personalization terminology for the collection of products and content as well as related categories, and tags - such as brand, gender, style, keyword, and author?

    A. Channel
    B. Objects
    C. Directory
    D. Catalog

  • Question 7:

    A marketer would like to display the most common products purchased by previous buyers along with the main item on a product page, which ingredient would they need to use in the recipe?

    A. Co-Buy
    B. Similar Items
    C. Trending
    D. Co-Browse

  • Question 8:

    During discovery, a solution architect works with a customer to define which three things before a developer implements the sitemap?

    A. Datasets
    B. Site Architecture
    C. ETL Feeds
    D. Attribute Model
    E. Site Catalog

  • Question 9:

    Which user attribute data types are supported in the identity system?

    A. String and integer
    B. Multistring
    C. String
    D. String and Multistring

  • Question 10:

    Event API requests are made using what two content types (select 2)?

    A. CSV
    B. XML
    C. Form URL encoded
    D. JSON

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