Salesforce MARKETING-CLOUD-PERSONALIZATION Online Practice Questions and Exam Preparation

Salesforce MARKETING-CLOUD-PERSONALIZATION Online Questions & Answers

• Question 91:

  Which two components does a user need to configure in IS to display Einstein product recommendation vis IS connection for sales and service cloud?

  A. Einstein recipes
  B. Catalog items
  C. Promotion
  D. Einstein Decision
  A. Einstein recipes
  B. Catalog items

• Question 92:

  What three things does a developer code in web template?

  A. Campaign qualification rules
  B. HTML and CSS for controlling appearance
  C. Client side instructions for rendering
  D. Set the control group percentage
  E. Defining what can be configured in a campaign
  B. HTML and CSS for controlling appearance
  C. Client side instructions for rendering
  E. Defining what can be configured in a campaign

• Question 93:

  A business user wants to test the effectiveness of two CTA options, which testing option should the select?

  A. Rule Based Testing
  B. Variation Testing
  C. A/B Testing
  D. Time Based Testing
  C. A/B Testing

• Question 94:

  A business user created a segment to track everyone that has looked at the homepage today. How long does it take for a web visitor to join the segment after viewing the homepage?

  A. Immediate
  B. Within 15 minutes
  C. Within 24 hours (after nightly batch)
  D. Only on the visitor’s next session
  A. Immediate

• Question 95:

  Which data feed integrates external system data into a user's profile levargaing identity attributes?

  A. Identity feed
  B. Catalog Feed
  C. Interaction feed
  D. User Feed
  D. User Feed

• Question 96:

  What are the three primary areas of data stored in IS which represent a company's key business informative?

  A. User behaviour
  B. Employee performance
  C. Shadow catalog information
  D. Statstical tracking of KPI's
  E. Operational information
  A. User behaviour
  C. Shadow catalog information
  E. Operational information

• Question 97:

  The sitemap provides the functionality that enables IS to identify which three items?

  A. Page types
  B. content zones
  C. attributes
  D. campaign
  E. Templates
  A. Page types
  B. content zones
  C. attributes

• Question 98:

  What would a marketer include in a recipe if they want the visitor affinity score when showing recommendations?

  A. Exclusion
  B. Ingredients
  C. Booster
  D. Variation
  C. Booster

• Question 99:

  ETL feeds must follow explicit specifications and require which type of file format?

  A. Binary
  B. CSV
  C. JSON
  D. Text
  B. CSV

• Question 100:

  A brand is testing three campaigns, each one with a control experience. Which segment type can the brand setup to make sure the same group always gets the control experience?

  A. Third party segment
  B. Control group segment
  C. A/B test segment
  D. Location-based segment
  B. Control group segment