AMA AMA-PCM Online Practice Questions and Exam Preparation

AMA AMA-PCM Online Questions & Answers

• Question 101:

  If a company claims to be fair toward its customers, it would imply that:

  A. the company gives back to the community through volunteerism.
  B. the company offers discounts to its regular customers.
  C. the company does not engage in price fixing or ""bait and switch"" tactics.
  D. the company makes an effort to improve the satisfaction of customers.
  E. the company does not accept criticism from its stakeholders other than customers.
  C. the company does not engage in price fixing or ""bait and switch"" tactics.

• Question 102:

  An inventory-management system in which the supplier determines the amount of product a retailer needs and automatically delivers the appropriate items is referred to as _____.

  A. retailer-managed inventory
  B. supply chain inventory
  C. logistics-managed inventory
  D. just-in-time inventory management
  E. vendor-managed inventory
  E. vendor-managed inventory

• Question 103:

  _____ is a method of prospecting in which salespeople telephone or go to see potential customers without appointments.

  A. E-selling
  B. Direct selling
  C. Macro selling
  D. Relationship selling
  E. Cold calling
  E. Cold calling

• Question 104:

  Which of the following firms is using a product development strategy?

  A. New York璪ased Karma Coffees opens an outlet in Los Angeles.
  B. Rygel Clothing entered a new market in Hibernia to introduce its newest product line--footwear and accessories.
  C. Helios International expanded its traditional hotel business and opened state-of-the-art fitness centers in its current markets.
  D. RK International is expanding from the Japanese market to enter the Indian and Sri Lankan markets.
  E. Icicle Media creates websites and branding campaigns for the UK market.
  C. Helios International expanded its traditional hotel business and opened state-of-the-art fitness centers in its current markets.

• Question 105:

  Sandra has been using her Xapa-6, a six-year old phone model from Keto, for the past four years. Despite several other releases from Keto and advancements in mobile phone technology, Sandra hasn't switched to a newer model. In this scenario, Sandra is one among the _____.

  A. early adopters
  B. innovators
  C. early majority
  D. late majority
  E. laggards
  E. laggards

• Question 106:

  Which of the following is true of personal ethics?

  A. Personal ethics are governed by external factors such as laws and government regulations.
  B. Personal ethics refer to an individual's understanding or perception of laws.
  C. Most people, given a chance, will engage in behavior that runs counter to their ethical understanding.
  D. Most people mature in their understanding of what is ethical and what is not by the age of 12.
  E. Most people gain ethical understanding through a continuous process from childhood through adulthood.
  E. Most people gain ethical understanding through a continuous process from childhood through adulthood.

• Question 107:

  A(n) _____ designates the maximum quantity of a product that may be brought into a country during a specified time period.

  A. exchange control
  B. embargo
  C. tariff
  D. quota
  E. trade agreement
  D. quota

• Question 108:

  Which of the following is an advantage of outdoor advertisement?

  A. It has a wide reach.
  B. It offers flexibility.
  C. It allows for a greater degree of personalization.
  D. It is highly targeted
  E. It is relatively inexpensive.
  E. It is relatively inexpensive.

• Question 109:

  _____ refers to customers' perceptions of how well a service meets or exceeds their expectations and is often difficult for customers to evaluate.

  A. Service intangibility
  B. Service heterogeneity
  C. Service quality
  D. Service inseparability
  E. Service perishability
  C. Service quality

• Question 110:

  Which of the following is an example of C2C marketing?

  A. DRD Furnishing sources wood for its products from Timber Supplies Inc.
  B. Persephone Fashions sells its designs both online and through retail stores.
  C. Gillian advertises her bicycle on an online marketplace and sells it to a buyer from her city.
  D. Ryerson Electronics sells its products directly to customers, eliminating wholesalers and retailers.
  E. Sereni-Tea sells its herbal teas only through its website and has products delivered to customers who order them.
  B. Persephone Fashions sells its designs both online and through retail stores.