Exam Details

  • Exam Code
    :PDX-101
  • Exam Name
    :Essentials of Pardot Lightning App for Digital Marketers
  • Certification
    :Salesforce Certified Pardot Specialist
  • Vendor
    :Salesforce
  • Total Questions
    :65 Q&As
  • Last Updated
    :

Salesforce Salesforce Certified Pardot Specialist PDX-101 Questions & Answers

  • Question 1:

    How many visitors per identified company will be displayed in the Identified Companies table on the dashboard?

    A. As many visitors that have engaged with the website from that company.

    B. 1

    C. 2

    D. 3

  • Question 2:

    What information is required when creating a prospect manually?

    A. Campaign, Company, Email, Score

    B. Account, Email, Profile, Score

    C. Campaign, Email, Full Name, Profile

    D. Campaign, Email, Profile, Score

  • Question 3:

    Which three variable tags can be used on layout templates for landing pages? (Choose three answers.)

    A. %%description%%

    B. %%name%%

    C. %%tittle%%

    D. %%form%%

    E. %%content%%

  • Question 4:

    What must happen in order for a newly created lead record in Salesforce to be created in Pardot immediately? (Choose two answers.)

    A. Salesforce connector has sync all setting turned on

    B. Lead record has a prospect ID at the time of creation

    C. Lead record has an email address at the time of creation

    D. Salesforce connector set to automatically create prospects

  • Question 5:

    What is the function of the Monthly Cohort Report?

    A. To show graphically all prospects and opportunities created within the time period designated.

    B. To show how many prospects have been created based on the most popular campaigns.

    C. To show how many prospects have been sent to Salesforce within the time period designated.

    D. To show how many opportunities are linked with prospects.

  • Question 6:

    A form is created to automatically register prospects to a webinar upon submission.

    Which automation tool should be used to accomplish this?

    A. Adding a completion action to register prospects on the form.

    B. Creating a segmentation rule to register prospects based on the form submission.

    C. Creating an automation rule to register prospects based on the form submission.

    D. Adding a form completion action as criteria for a dynamic list to be used as a recipient list.

  • Question 7:

    Where can the Email Usage for a Pardot account be located?

    A. Dashboard tab

    B. My Profile lab

    C. Account Settings tab

    D. Usage and Limits tab

  • Question 8:

    Which two actions can be used to change a prospect's Pardot campaign? (Choose two answers.)

    A. Create an automation rule to change Pardot campaign for prospects meeting certain criteria.

    B. Add the prospect to a static list.

    C. Create a segmentation rule to change the Pardot campaign for prospects meeting certain criteria.

    D. Manually change the prospect's Pardot campaign when editing the prospect record.

  • Question 9:

    A Marketing Manager meets a new customer at an event. How can they create that new customer as a prospect in Pardot?

    A. Create a new lead in Salesforce without an email address.

    B. Add the prospect's first name and last name to a CSV file and import that into Pardot.

    C. Take a picture of their business card and upload it into Pardot.

    D. Have the prospect submit a form with their name and email address.

  • Question 10:

    Which Pardot function should be used to track prospect engagement on a banner ad on a third-party site?

    A. Page action

    B. Custom redirect

    C. Campaign tracking code

    D. Landing page

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