Salesforce MARKETING-CLOUD-EMAIL-SPECIALIST Online Practice Questions and Exam Preparation

Salesforce MARKETING-CLOUD-EMAIL-SPECIALIST Online Questions & Answers

• Question 321:

  The marketing team wants to test various path within journey based on parameters to assess the effectives of a new email campaign. Which tool should be used?

  A. A/B Testing
  B. Path Optimizer
  C. Einstain Engagement Activities
  B. Path Optimizer

• Question 322:

  Northern Trail Outfitters (NTO) sends 500,000 emails per month and shares its sending domain and IP with other customers. Which action ensures NTO's sending reputation remains intact?

  A. Implement an SAP with Private Domain and a Dedicated IP.
  B. Request three Dedicated IPs to spread out the sending volume.
  C. Request a Private Domain to leverage SPF and DKIM authentication.
  A. Implement an SAP with Private Domain and a Dedicated IP.

• Question 323:

  A marketer wants to use a filter to create a data extension that includes only records from yesterday.

  Which step should they take to ensure the data extension includes newly added records?

  A. Check the 'AUTOMATICALLY REFRESH UPON SENDING' checkbox.
  B. Configure the filter DE to auto-refresh dally in properties.
  C. Schedule an automation to refresh the filter activity each day.
  C. Schedule an automation to refresh the filter activity each day.

• Question 324:

  A marketer is completing a Send Preview based on a pre-deployment checklist.

  What task is validated during the Send Preview?

  A. Confirm that each content area specified in the dynamic content rules exists.
  B. Ensure subscriber status at the time of send is Subscribed or Bounced.
  C. Identify phrases like click here or Free that could be marked as spam.
  D. Ensure subscribers have not unsubscribed or are undeliverable.
  A. Confirm that each content area specified in the dynamic content rules exists.

• Question 325:

  A marketing manager wants to see how the cross-channel customer population has changed over the last 6 months.

  Which report should be run to provide this information?

  A. Contacts Count
  B. Contacts Analytics
  C. AudienceEngagement Over Time
  C. AudienceEngagement Over Time

• Question 326:

  How can AMP script customize email messages?

  A. Provide advanced content personalization
  B. Insert responsive content based on theuser's viewing device.
  C. Automate the flow of creating email messages.
  D. Automate the template creation process.
  E. Profile Mapping
  F. AMP script
  G. Dynamic Content
  H. Personalization Strings
  B. Insert responsive content based on theuser's viewing device.
  C. Automate the flow of creating email messages.

• Question 327:

  What is a capability of a data relationship?

  A. Join three or more data extensions together to create a filtered data extension
  B. Join a list and a data extension to filter the combined data
  C. Join data extensions together to create one combined data extension
  D. Join data extensions to filter or segment the fields from data extensions
  D. Join data extensions to filter or segment the fields from data extensions

• Question 328:

  An insurance company has launched a new campaign to target Individuals between 64 and 65 that are not yet enrolled and are opted into email. All subscriber data is stored in one data extension. How should the marketer use low-code to create this segment?

  A. Create a data filter on the data extension.
  B. Filter the .csv file before import.
  C. Write a query to create a filtered data extension.
  B. Filter the .csv file before import.

• Question 329:

  A marketing manager has created a global template at the top level to control branding standards and make updates easy. The template needs to be used company-wide across all business units. How should the manager configure the template once it's moved to the shared folder to ensure it remains on-brand?

  A. Make a copy in each business unit to allow local edits.
  B. Select the View and Send permission option.
  C. Select the Edit Globally permission option.
  B. Select the View and Send permission option.

• Question 330:

  A marketer is implementing a cart abandonment experience for customers and wants to build an automated send based on new additions to the data extension. However, the send is failing when a coupon bank runs out of codes and cannot

  be displayed in the email.

  Which Automation Studio activity is preventing the email from sending?

  A. SQL Query
  B. RaiseError
  C. Verification
  B. RaiseError