Google GOOGLE-ANALYTICS Online Practice Questions and Exam Preparation

Google GOOGLE-ANALYTICS Online Questions & Answers

• Question 1:

  Assigning a value to a Google Analytics Goal allows you to do which of the following?

  A. Track actual revenue from your conversions
  B. Analyze the conversion funnel on your website
  C. Compare goal conversions and measure changes and improvements to your site
  D. Track real-time revenue for your business
  C. Compare goal conversions and measure changes and improvements to your site

• Question 2:

  By default, when will Google Analytics NOT be able to identify sessions from the same user?

  A. When the sessions happen in the same browser on the same day
  B. When the sessions happen in different browsers on the same device
  C. When the sessions happen in the same browser on the same device
  D. When the sessions share the same browser cookie
  B. When the sessions happen in different browsers on the same device

• Question 3:

  Which filter would apply if you only wanted to include data from a campaign titled “Back to School” in Campaign reports?

  A. Custom Search and Replace filter with field “Campaign Name”, string “back to school”, and pattern “include”
  B. Custom Include filter with field “Page Title” and pattern “back to school”
  C. Custom Include filter with field “Campaign Name” and pattern “back to school”
  D. Predefined Include filter with “traffic to the hostname” “that are equal to” “back to school”
  C. Custom Include filter with field “Campaign Name” and pattern “back to school”

• Question 4:

  If you want to track users and sessions across multiple domains, what must you set up?

  A. Cross-domain tracking
  B. AdWords Linking
  C. Ad Exchange Linking
  D. Data Import
  A. Cross-domain tracking

• Question 5:

  If a user watches a video with event tracking three times in a single session, Analytics will count how many Unique Events?

  A. 2
  C. 1
  D. 3
  C. 1

• Question 6:

  Which report helps identify which browsers may have had problems with your website?

  A. The Active Users report
  B. The New vs Returning report
  C. The Source/Medium report
  D. The Browser and OS report
  D. The Browser and OS report

• Question 7:

  Which of these are required for Multi-Channel Funnels?

  A. In-page Analytics
  B. Advertising Features
  C. Custom Dimensions
  D. Goals or Ecommerce
  D. Goals or Ecommerce

• Question 8:

  What URL tag does AdWords add to the destination URL using autotagging?

  A. urlid=
  B. adid=
  C. utm=
  D. gclid=
  D. gclid=

• Question 9:

  Sharing a Custom Report will share the data in that report.

  A. False
  B. True
  A. False

• Question 10:

  Which report helps you understand which kinds of mobile devices were used to visit your website?

  A. Mobile > Devices report
  B. All Traffic > Source/Medium report
  C. Site Content > Landing Page report
  D. Technology > Network report
  A. Mobile > Devices report