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PARDOT-SPECIALIST Real Exam Questions

Salesforce Certified Pardot Specialist (WI24)

321 questions available · Page 1 of 33

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Question 1 Single choice

In an engagement studio program, business hours are enabled for Monday-Friday from 10am-4pm. A prospect enters a Send Ema step at 4:30pm on Friday.

When would the program send the email to the prospect?

  1. A

    The email will send immediately.

  2. B

    The email will not send.

  3. C

    The email will send on Saturday at 10am.

  4. D

    The email will send on Monday at 10am.

Show answer and explanation

Correct answer: D

Question 2 Single choice

An engagement program is using a dynamic list. A prospect was matching the rules of the list and completed Steps 1 through 3 of the engagement program. The prospect then was removed from the dynamic list because they no longer matched the rules.

If the prospect is added back to the dynamic list, what can an Administrator expect to happen?

  1. A

    The prospect will continue on the engagement program to Step 3.

  2. B

    The prospect will begin the engagement program again on Step 1.

  3. C

    The prospect will be added to a suppression list used by the engagement program.

  4. D

    The prospect will continue on the engagement program to Step 4.

Show answer and explanation

Correct answer: D

Question 3 Multiple choice

Which two considerations should be kept in mind when using completion actions for list emails? Choose 2 answers

  1. A

    Completion actions based on email link clicks only execute once per prospect.

  2. B

    Completion actions based on link clicks do not trigger on unsubscribe links or email preference page clicks.

  3. C

    Completion actions based on email opens will retroactively apply if added after the email send.

  4. D

    Completion actions based on image file downloads only execute once per day.

Show answer and explanation

Correct answers: A, C

Question 4 Single choice

How many times can each action be added to the logic of the same engagement program?

  1. A

    Email actions can be used an unlimited amount of times, but the other actions can only be used once per engagement program.

  2. B

    Actions can be used an unlimited amount of times in an engagement program.

  3. C

    Email actions and pauses can be used an unlimited amount of times, but the other actions can only be
    used once per engagement program.

  4. D

    Actions can each be used only once per engagement program.

Show answer and explanation

Correct answer: B

Question 5 Single choice

A user needs to change which form is used in a running engagement program.

What is the first step the user must take in order to make this change?

  1. A

    Name the new version of the program

  2. B

    Pause the program

  3. C

    Delete the old form

  4. D

    Edit the program

Show answer and explanation

Correct answer: B

Question 6 Single choice

A marketing user wants to test two similar versions of an email to see which one performs better.

How should they run this test?

  1. A

    Send one version to the list now, another to the same list later, and then compare the results to determine a winner based on clicks or opens.

  2. B

    Set up an A/B test that automatically sends the two versions to a single list and then determines a winner based on event signups.

  3. C

    Send the two versions to two different lists, and then compare the results to determine a winner based on clicks or opens.

  4. D

    Set up an A/B test that automatically sends the two versions to a single list and then determines a winner based on clicks or opens.

Show answer and explanation

Correct answer: D

Question 7 Multiple choice

What can the GoToWebinar connector do?

  1. A

    Register prospects for GoToWebinar events

  2. B

    Display how long a prospect watched a webinar

  3. C

    Automatically pull in prospects who exist in GoToWebinar but not Pardot

  4. D

    Display registrations and attendance as activities

  5. E

    Pulls in Pardot emails to use in GoToWebinar

Show answer and explanation

Correct answers: A, C, D

Question 8 Single choice

A form is created to automatically register prospects to a webinar upon submission.

Which automation tool should be used to accomplish this?

  1. A

    Adding a completion action to register prospects on the form.

  2. B

    Creating a segmentation rule to register prospects based on the form submission.

  3. C

    Creating an automation rule to register prospects based on the form submission.

  4. D

    Adding a form completion action as criteria for a dynamic list to be used as a recipient list.

Show answer and explanation

Correct answer: C

Question 9 Single choice

An engagement studio program is created with an Email Send action step immediately followed by an Email Open trigger step with a 3 day wait. A prospect is sent the email and progresses to the Email Open trigger. On day 2, the prospect opens the email.

How would the prospect progress through the trigger step?

  1. A

    The prospect will immediately progress down the "Yes" path since the email was opened.

  2. B

    The prospect will progress down the 'Yes' path after waiting 1 more day since the email was opened.

  3. C

    The prospect will progress down the 'No' path after waiting l day since the email open did not occur on day 3.

  4. D

    The prospect will immediately progress down the No' path since the email open did not occur on day 3.

Show answer and explanation

Correct answer: B

Question 10 Single choice

Email, First Name, and Last Name are required fields in order for GoToWebinar to register a new user to an event.

  1. A

    True

  2. B

    False

Show answer and explanation

Correct answer: B