Salesforce PARDOT-CONSULTANT Online Practice Questions and Exam Preparation

Salesforce PARDOT-CONSULTANT Online Questions & Answers

• Question 81:

  LenoxSoft wants to create a re-engagement program that will nurture prospects if they're last activity is greater than 90 days. Once they begin the re-engagement program, if they become active, the prospects need to remain in the program. Which solution would you recommend ?

  A. Dynamic List
  B. Test List
  C. Static or Dynamic list
  D. Static List
  D. Static List

• Question 82:

  LenoxSoft's corporate marketing team wants to ensure their website visitors who originate from Europe are able to opt into having their website activity tracked. How could this be accomplished?

  A. Remove tracking code from the website and create new sites for each country.
  B. Create visitor filters for prospects that are known to be located in Europe.
  C. Enable tracking opt-in preferences for visitors from specific countries.
  D. Enable tracking opt-in preferences for all website visitors.
  B. Create visitor filters for prospects that are known to be located in Europe.

• Question 83:

  LenoxSoft finds that prospects are unsubscribing from emails, but they wants to make sure the prospects are intending to unsubscribe from all emails and it isn't a mistake. What should be implemented?

  A. Opting out a prospect is irreversible. A solution to confirm the opt out or opt prospects back in cannot be implemented.
  B. Opt prospects back in only if they have interacted with other marketing content and have a Pardot score greater than 10 using an automation rule.
  C. Create a completion action to assign a task to the Assigned User to make a phone call to ensure the prospect intended to unsubscribe.
  D. Set up a Pardot template for the automated resubscribe feature to have an email sent to allow opted out prospects to opt back in.
  D. Set up a Pardot template for the automated resubscribe feature to have an email sent to allow opted out prospects to opt back in.

• Question 84:

  How many scheduled Engagement Programs is it possible to have?

  A. 5
  B. 3
  C. 10
  D. 15
  C. 10

• Question 85:

  Which are true about Custom Objects in Pardot?

  A. You can create and sync a custom object from anything that is linked to a contact, lead, or account in your CRM
  B. You can create and sync a custom object from any object in Salesforce
  C. You can create and sync a custom object from anything that is linked lead and contact, but can't be linked to account due to high risk of errors
  D. You can create and sync a custom object from anything that is linked to a contact, lead and account in your CRM at the same time
  A. You can create and sync a custom object from anything that is linked to a contact, lead, or account in your CRM

• Question 86:

  One of LenoxSoft's goals is to effectively use engagement studio programs to continuously reengage cold leads until they become active. To do so, the marketing team needs to build a list of cold prospects. What is the optimal use case to segment these prospects?

  A. Run an Automation rule where the criteria is " Prospect Time Last activity Days ago is greater than 90 day."
  B. Run a Segmentation rule where the criteria is "Prospect Time Last activity Days ago is greater than 90 days".
  C. Run a Dynamic List where the criteria is "Prospect Time Created Days ago is greater than 90".
  D. Run a Dynamic List where the criteria is "Prospect Time Last activity Days ago is greater than 90".
  C. Run a Dynamic List where the criteria is "Prospect Time Created Days ago is greater than 90".

• Question 87:

  When integrating Pardot Ultimate edition with Salesforce custom objects, what are two key attributes to ensure seamless custom object integration? Select 2

  A. Lead, Contact or Account record added as a Related Object to the Salesforce custom object
  B. Salesforce Connector User has 'Read' permission to the custom object
  C. Campaign or Opportunity record added as a Related Object to the Salesforce custom object
  D. Customized 'Display in Table' values when configuring fields
  A. Lead, Contact or Account record added as a Related Object to the Salesforce custom object
  B. Salesforce Connector User has 'Read' permission to the custom object

• Question 88:

  LenoxSoft has a "Demo Request" landing page that is getting a lot of views, but not very many submissions. The marketing manager has the following requirements:

  1.

  Receive a notification when prospects view the page, but do not submit to see if they can retarget.

  2.

  Receive one notification per prospect. How should a consultant accomplish this in Pardot?

  A. Dynamic list of all prospects who have viewed the landing page > Completion action on the form to remove prospects from the list upon form submission > User monitors list.
  B. Page action on the landing page to notify user upon view and add to list > Automation rule to remove from same list when form is submitted and notify user again.
  C. Dynamic list of all prospects who have submitted the form > Dynamic list of all prospects who have viewed landing page > User exports both lists and compares.
  D. Completion action on the form to tag "Submitted" > Automation rule to notify user with criteria of "Demo Request" landing page was viewed and tag isn't "Submitted".
  D. Completion action on the form to tag "Submitted" > Automation rule to notify user with criteria of "Demo Request" landing page was viewed and tag isn't "Submitted".

• Question 89:

  Which one is not an email template you can create in Pardot? [Choose one answer]

  A. "Engage" template
  B. "One to one emails" template
  C. "List emails" template
  D. "Autoresponder emails" template
  A. "Engage" template

• Question 90:

  There is Custom Field Type in Pardot called Email

  A. True
  B. False
  B. False