Salesforce PARDOT-CONSULTANT Online Practice Questions and Exam Preparation

Salesforce PARDOT-CONSULTANT Online Questions & Answers

• Question 71:

  LenoxSoft just purchased Pardot and will be migrating to Pardot from another marketing automation tool. On the initial kickoff call, the Marketing Manager shares their existing tool's contract ends in 3 weeks. Given the accelerated timeframe, what is the recommended first step?

  A. Install the Salesforce AppExchange Package and verify the Salesforce connector
  B. Complete the technical setup items and create Pardot users. Conduct a Strengths Weaknesses Opportunities and Threats (SWOT) analysis of their current marketing strategies
  C. Export all the data and assets from the existing tool
  D. Salesforce Connector User has 'Read1 permission to the custom object
  C. Export all the data and assets from the existing tool

• Question 72:

  It is recommended that Email Preference Center should use more than one page level depth

  A. True
  B. False
  B. False

• Question 73:

  Select available Social Posting Connectors

  A. Facebook
  B. Twitter
  C. Linkedln
  D. Zone
  E. WhatsApp
  F. Instagram
  G. Tumblr
  A. Facebook
  B. Twitter
  C. Linkedln

• Question 74:

  If someone opt-out's do we need to delete this Prospect record?

  A. Yes, it is restricted by law
  B. False. It is restricted by law not to email them, but we still can track the activity
  B. False. It is restricted by law not to email them, but we still can track the activity

• Question 75:

  What is true about completion actions? [Choose two answers]

  A. Completion actions are retroactive and will apply to activities done before and after you apply them
  B. Completion actions only execute for prospects. They will not affect visitors.
  C. Completion actions can be criteria based.
  D. Completion actions will not execute for image files.
  B. Completion actions only execute for prospects. They will not affect visitors.
  D. Completion actions will not execute for image files.

• Question 76:

  LenoxSoft has a grading profile for business units in both United States and Canada. Both profiles contain options for the industry field and several prospects with the grade of "A". What do we know about LenofSoft current grading strategy?

  A. LenoxSoft uses an automation rule to match the criteria US or canada to make a grading impact.
  B. LenoxSoft added location based criteria
  C. LenoxSoft must add prospect to a dynamic list
  D. LenoxSoft uses location based scoring categories .
  A. LenoxSoft uses an automation rule to match the criteria US or canada to make a grading impact.

• Question 77:

  What is true about Dynamic Content? [Choose three answers]

  A. You can add up to 25 variations of content
  B. You can base variations on Scoring Categories
  C. You can add dynamic content to web pages
  D. You can use dynamic content in subject lines
  A. You can add up to 25 variations of content
  C. You can add dynamic content to web pages
  D. You can use dynamic content in subject lines

• Question 78:

  Pardot's Permission Based Marketing Policy helps ensure your emails don't get flagged as spam. CAN-SPAM provisions include

  A. Don't use false or misleading header information
  B. Don't use deceptive subject lines
  C. Identify the message as an ad
  D. Tell recipients where you're located
  E. Tell recipients how to opt out of receiving future email from you
  F. Honor opt-out requests promptly
  G. Monitor what others are doing on your behalf
  A. Don't use false or misleading header information
  B. Don't use deceptive subject lines
  C. Identify the message as an ad
  D. Tell recipients where you're located
  E. Tell recipients how to opt out of receiving future email from you
  F. Honor opt-out requests promptly
  G. Monitor what others are doing on your behalf

• Question 79:

  A marketing user wants an automated way to notify the assigned user whenever a prospect submits a specific form. However, this form has been active for six months so they want to make sure notifications will only go out for prospects that submit the form moving forward.

  What should be created to notify the assigned user?

  A. Segmentation rule based on the form submission
  B. Automation rule based on the form submission
  C. Dynamic list based on the form submission
  D. Completion action on the form submission
  D. Completion action on the form submission

• Question 80:

  Which is true about Visitor Filters?

  A. Use filters to exclude some types of visits, clicks, or other actions from your campaign results and email notifications
  B. You can the filter by IP
  C. You can filter by a hostname
  D. You can filter by a hostname wildcard
  E. You can't filter your own company IP
  A. Use filters to exclude some types of visits, clicks, or other actions from your campaign results and email notifications
  B. You can the filter by IP
  C. You can filter by a hostname
  D. You can filter by a hostname wildcard