Google Google Certifications ADWORDS-SEARCH Questions & Answers

• Question 71:

  Which of the following is used by Google to retrieve information?

  A. Doc server

  B. FTP server

  C. News server

  D. IRC server

  Correct Answer: A

• Question 72:

  Which of the following is the amount a user is comfortable spending on AdWords advertising each day?

  A. Ad scheduling

  B. Ad rotation

  C. Budget

  D. Frequency capping

  Correct Answer: C

• Question 73:

  All of the following formats Google AdWords Editor allows to export except for which one?

  A. AEA

  B. CSV

  C. TXT

  D. HTMl

  Correct Answer: C

• Question 74:

  All of the following mobile markup languages are supported by Google except for which one?

  A. Xhtml (WAP 2.0)

  B. Wml (WAP 1.x)

  C. Chtml (imode, etc)

  D. SyncML (Open Mobile Alliance)

  Correct Answer: D

• Question 75:

  You have created several campaigns with Google AdWords for your clients. You are using the Manager Defined Spend for your budgets in Google AdWords. When you create a new start date for a budget, what requirement does Google have in regard to the new budget and existing budgets that you manage?

  A. Managed account budgets can't start and end on the same day for more than three managed accounts.

  B. Managed account budgets must be approved by two parties before the ad will begin display .

  C. Managed account budgets cannot exceed $100 per day.

  D. Start dates for new budgets can't overlap with other budgets that may already be set up for the managed account.

  Correct Answer: D

• Question 76:

  Caroline is working to optimize her Google AdWords. She wants to experiment with the content of her website, to determine what users are responding to, best. She is receiving clickthroughs to her website, but she wants to convert more of these users to sales. What tool can Caroline use to test parts of her website?

  A. Traffic Estimator

  B. Conversion optimizer

  C. Website optimizer

  D. Google Analytics

  Correct Answer: C

• Question 77:

  What is the relationship between a client's paid result (an advertisement) and a client's organic search result?

  A. There is no correlation between paid results (the advertisements) and organic search results.

  B. When organic search results are good (on the first page of results), the corresponding advertisement will cost less to display.

  C. The better the organic search result, the higher the ad will be posted in order of paid results.

  D. The higher the budget for the paid result (the advertisement), the higher the organic search result would be.

  Correct Answer: A

• Question 78:

  Juliet has downloaded and installed the Google AdWords editor for her business. Over the past several months she's deleted ad groups, so she doesn't want to see these deleted items anymore. How can she hide the deleted items through the AdWords Editor?

  A. Juliet can hide the deleted items through the Account menu and Settings option

  B. Juliet can hide the deleted items through the Tools menu and Settings option

  C. Juliet can hide the deleted items through the File menu and Preferences option

  D. Google AdWords always keeps a history of the deleted items, so Juliet can reactive these a ds.

  Correct Answer: B

• Question 79:

  You are a consultant for David's company and he's asked you to help him create a Google AdWords for his company's products. You and David develop a keyword list and the ad has now been running for two weeks. David wants to edit the keyword list, but you tell him the ads should run longer before editing the list. How long does Google recommend the keyword list and ads run, before evaluating their performance?

  A. 30 days

  B. You can edit the ads immediately.

  C. 21 days

  D. 14 days

  Correct Answer: A

• Question 80:

  You have created four ads for your business. When you create multiple Google AdWords ads, how does Google determine which of the four ads to show, when a keyword triggers the ad?

  A. The ads are shown in rotation.

  B. The ads are shown in the order in which they were created.

  C. The ads are shown based on performance.

  D. The ads are shown in alphabetical order.

  Correct Answer: C