Google ADWORDS-SEARCH Online Practice Questions and Exam Preparation

Google ADWORDS-SEARCH Online Questions & Answers

• Question 201:

  Julie's company has created a video ad for the Google Content Network and she has elected to use the CPC pricing. Julie's manager is concerned that the CPC pricing will be expensive, as the company will have to pay each time the video is played. What should Julie tell her manager about the costs of the CPC pricing?

  A. The company will pay for each click to watch the video, as long as the person watches the video in its entirety.
  B. The company will pay for each click on the video that leads a user to the destination websit e.
  C. The company will pay for each click to watch the video.
  D. The company will pay for each click on the video's stop button, as video ads are being playing automatically.
  B. The company will pay for each click on the video that leads a user to the destination websit e.

• Question 202:

  Amy is managing several ads for her insurance business in Knoxville, Tennessee. She would like to create a filter to see how her ads are performing, the number of impressions for the ads, and other details. How can Amy create this?

  A. Amy will need to sign into her Google AdWords account, choose the Keywords tab, choose Languages and Locations, and then click the Filter option, to create a filter.
  B. Amy will need to sign into her Google AdWords account, choose the Ads tab, and then click the Filter option, to create a filter.
  C. Amy will need to sign into her Google AdWords account, choose the Settings tab, and then click the Filter option, to create a filter.
  D. Amy will need to sign into her Google AdWords account, choose the Reporting tab, and then build the Filter.
  B. Amy will need to sign into her Google AdWords account, choose the Ads tab, and then click the Filter option, to create a filter.

• Question 203:

  You manage multiple accounts for Google AdWords as part of your SEO business. You have two assistants who help you manage the accounts through sub-My Client Centers. Because this part of your business has been growing, you have hired a third assistant and created a third My Client Center. What is the process of moving an account from one sub-MCC to the new sub-MCC?

  A. From the new sub-level My Client Center, choose the name of the managed account you want to move to the new sub-level MCC and then click Change Client Manager. Choose the sub-level MCC where the account should be moved from, and then Save Changes.
  B. Accounts cannot be moved between sub-MCCs.
  C. From the top-level My Client Center, choose the name of the managed account you want to move and then click Change Client Manager. Choose the sub-level MCC where the account should be moved to, and then Save Changes.
  D. From the sub-level My Client Center, choose the name of the managed account you want to move to the new sub-level MCC and then click Change Client Manager. Choose the sub-level MCC where the account should be moved to, and then Save Changes.
  C. From the top-level My Client Center, choose the name of the managed account you want to move and then click Change Client Manager. Choose the sub-level MCC where the account should be moved to, and then Save Changes.

• Question 204:

  Google AdWords has many categories of items and services for sale which they do not allow for advertisement. Which of the following items is NOT permitted to be advertised on Google AdWords?

  A. Puppies
  B. Cars
  C. Cigars
  D. Political ads
  C. Cigars

• Question 205:

  You are working with your client to optimize their Google AdWords ad. Which targeting tool can you use, to predict the average cost-per-click for your keywords?

  A. Traffic Estimator
  B. Keyword tool
  C. Placement tool
  D. Search Terms Report
  A. Traffic Estimator

• Question 206:

  Which of the following reports in Google Analytics is used to identify where you are losing visitors on the path to conversion?

  A. Top Exit Pages
  B. Site Overlay
  C. Funnel Visualization
  D. Top Landing Pages
  C. Funnel Visualization

• Question 207:

  You are managing the Google AdWords account for your company. Your manager, John, has asked you to email him a report with several statistics and performance updates about the Google AdWords account. What's the best approach for completing this assignment?

  A. Create a report through Google Analytics' Report Center and have it emailed to you and John on a regular basis.
  B. Create a report through Google AdWords' Notification Center, download the report, and then email it to John.
  C. Create a report through Google AdWords' Report Center, download the report, and then email it to John.
  D. Create a report through Google AdWords' Report Center and have it emailed to you and John on a regular basis.
  D. Create a report through Google AdWords' Report Center and have it emailed to you and John on a regular basis.

• Question 208:

  You are a Google AdWords consultant for several clients in your city. One of your clients has asked you to create a report for them that will show where their ads have appeared in the Google Content Network. What report will you create for this client?

  A. URL Performance Report
  B. Reach and Frequency Report
  C. Placement Performance Report
  D. Geographic Performance Report
  C. Placement Performance Report

• Question 209:

  How many AdWords accounts can be associated with a Google Account login?

  A. 5
  B. 15
  C. 10
  D. 1
  D. 1

• Question 210:

  A client wants to include a video advertisement as part of their network advertisements. They're concerned, however, about the type of cookies that Google uses. What type of cookie does Google use in the Google Content Network advertising services?

  A. DART cookies
  B. Persistent cookies
  C. Session cookies
  D. Third party cookies
  A. DART cookies