Google ADWORDS-SEARCH Online Practice Questions and Exam Preparation

Google ADWORDS-SEARCH Online Questions & Answers

• Question 121:

  The Keyword tool helps to identify relevant keywords in order to add to a prescribed ad group. Where should the Keyword tool be accessed from?

  A. The Keywords tab after clicking on the Add Keywords button
  B. The Settings tab after clicking on the Add Keywords button
  C. The Advanced tab
  D. The Keywords tab
  A. The Keywords tab after clicking on the Add Keywords button

• Question 122:

  You have created a report for you and your client, regarding several performance factors. You receive an email asking you to download your report from the Report Center. Your report, as it turns out, is too big for Google to email. What is the maximum size of reports in an email sent through Google?

  A. 66MB
  B. 50MB
  C. 25MB
  D. 2MB
  D. 2MB

• Question 123:

  Caroline is working to optimize her Google AdWords. She wants to experiment with the content of her website, to determine what users are responding to, best. She is receiving clickthroughs to her website, but she wants to convert more of these users to sales. What tool can Caroline use to test parts of her website?

  A. Traffic Estimator
  B. Conversion optimizer
  C. Website optimizer
  D. Google Analytics
  C. Website optimizer

• Question 124:

  All Google AdWords are reviewed for the content and compliance with Google policy. If an advertiser creates an advertisement that is deemed to be adult in nature, which one of the following statements would not apply to the advertiser?

  A. Google does not accept adult ads.
  B. Adult ads won't appear for search queries that aren't considered adult in nature, even if the query is used as a keyword in the campaign.
  C. Non-family and adult ads won't appear on some sites and products in the Google Network that choose to accept only family safe ads.
  D. Adult ads won't appear for search queries that aren't considered adult in nature, even if the query is used as a keyword in the campaign.
  A. Google does not accept adult ads.

• Question 125:

  What will you do to enable phrase matching for a particular keyword?

  A. Enclose it in curly brackets.
  B. Add a (-) sign before the keyword.
  C. Add a (+) sign before the keyword.
  D. Enclose it with quotation marks.
  D. Enclose it with quotation marks.

• Question 126:

  Nancy is reviewed her billing summary for her Google AdWords account. There is a line item in the billing summary titled 'Adjustment - Click Quality'. What does this line item mean?

  A. Nancy has been credited for clicks on her ad that were deemed invalid clicks.
  B. Nancy has been credited for clicks on her ad that took longer than five seconds to resolve.
  C. Nancy has been credited for clicks on her, for Google incurred cost overruns for displaying her ad beyond her given budget.
  D. Nancy has been credited for clicks on her ad that didn't take visitors to her domain.
  A. Nancy has been credited for clicks on her ad that were deemed invalid clicks.

• Question 127:

  Ned has created a website that includes a pop-up window for new visitors when they visit his site.

  The pop-up window offers 25 percent off a purchase for one day only. Will Google AdWords have a problem with Ned's site?

  A. Yes, because the pop-up window offers a coupon that's good for one day only.
  B. No, because the pop-up window offers a discount to Ned's website visitors.
  C. Yes, because Google AdWords prohibits pop-up windows for visitors to websites.
  D. No, as long as Ned's site isn't selling anything against Google's content policy.
  C. Yes, because Google AdWords prohibits pop-up windows for visitors to websites.

• Question 128:

  There are three tools you can use to manage multiple accounts with Google AdWords. Which of the following is NOT a tool you can use, to manage multiple accounts?

  A. My Client Center
  B. AdWords Editor
  C. Campaign Manager
  D. AdWords API
  C. Campaign Manager

• Question 129:

  Nancy has created a campaign for her boutique. She has customized the ad and targeted her city and specific content. Nancy has noticed that her ad performs best on Tuesdays and Wednesdays, as people prepare for their weekend plans. Nancy would like to automatically adjust her bids for keywords on Tuesdays and Wednesdays. Is this possible?

  A. Yes, Nancy can do this through Google AdWords' Demographic bidding.
  B. No, Google AdWords can automatically change the bids, but only for seven-day increments .
  C. Yes, Nancy can do this through Google AdWords' Ad scheduling.
  D. No, Nancy will need to login into Google AdWords, and manually change her bids for these two days.
  C. Yes, Nancy can do this through Google AdWords' Ad scheduling.

• Question 130:

  Which of the following tabs will you use to see and edit details of all the ad groups in your AdWords account?

  A. Ad groups
  B. Status
  C. Statistics
  D. Campaign
  A. Ad groups