Google ADWORDS-SEARCH Online Practice Questions and Exam Preparation

Google ADWORDS-SEARCH Online Questions & Answers

• Question 111:

  Henry has created an ad for a sales event at his business. His headline reads 'Huge Sales Event!!!' and his content for the ad reads 'All Cars and Trucks are on Sale This Weekend!' What problems will Google AdWords have with this ad, based on this headline and content?

  A. Henry can only have one exclamation point per line.
  B. Henry can only have one exclamation point.
  C. Henry cannot advertise cars in Google AdWords.
  D. Henry cannot use upper case letters in the content area.
  B. Henry can only have one exclamation point.

• Question 112:

  You are managing a Google AdWords account for your company. Your manager informs you that she wants you to create a daily budget of $75 and hit this budget everyday in Google ads, but also get the most clicks as possible for this budget. Considering this scenario, which of the following tools will help you hit your daily budget of $75, and still maximize the clicks you receive?

  A. Use the ad scheduling option
  B. Use a CPM ad campaign
  C. Use the conversion optimizer
  D. Use the automatic bidding option
  D. Use the automatic bidding option

• Question 113:

  You have created a report for you and your client, regarding several performance factors. You receive an email asking you to download your report from the Report Center. Your report, as it turns out, is too big for Google to email. What is the maximum size of reports in an email sent through Google?

  A. 66MB
  B. 50MB
  C. 2MB
  D. 25MB
  C. 2MB

• Question 114:

  Which of the following is used to start the search query?

  A. Google web server
  B. Doc server
  C. Proxy server
  D. Index server
  A. Google web server

• Question 115:

  Which of the following reports in Google Analytics is used to learn how well (or poorly) the landing pages are performing?

  A. Top Landing Pages
  B. Funnel Visualization
  C. Top Exit Pages
  D. Site Overlay
  A. Top Landing Pages

• Question 116:

  Which of the following is the process of promoting and marketing a website through paid listings on search engines?

  A. Organic marketing
  B. Inorganic marketing
  C. Search engine optimization
  D. Search engine marketing
  D. Search engine marketing

• Question 117:

  John has started a new business that sells bumper stickers online. His primary advertising focus is branding his business name, and getting as much exposure as possible on the Internet. John has hired you to help him manage his Google advertising. Based on what you know so far, what approach would you recommend to John?

  A. SEM based on web content
  B. CPM models
  C. PPC models
  D. SEO for good web content
  B. CPM models

• Question 118:

  Eddy is managing his company's AdWords along with Jon and Fred, using Google AdWords Editor. Jon wants to know how many accounts can be edited at once, since he's many accounts to edit. What should Eddy tell Jon?

  A. The AdWords Editor allows you to edit up to five accounts at once.
  B. The AdWords Editor allows you to edit only one account at a time.
  C. The AdWords Editor allows you to edit up to five accounts at once if you synch with the Google AdWords My Client Center.
  D. The AdWords Editor allows you to edit up to 100 accounts at once.
  B. The AdWords Editor allows you to edit only one account at a time.

• Question 119:

  Beth is advising Mark on his online business and his SEO and SEM goals. Mark has identified his first goal of search engine marketing: to get people to sign up for his free newsletter. Beth agrees that this is a good goal. What term should Beth and Mark use to describe their goal in this instance?

  A. Client
  B. Branding
  C. Direct response
  D. Conversion
  D. Conversion

• Question 120:

  Which of the following are used to describe the search results that are not in paid listings?

  A. Real listings
  B. Unpaid listings
  C. Organic search listings
  D. Google search listings
  C. Organic search listings