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Professional Diploma in Digital Marketing

Exam Details

  • Exam Code
    :PDDM
  • Exam Name
    :Professional Diploma in Digital Marketing
  • Certification
    :DMI Certifications
  • Vendor
    :DMI
  • Total Questions
    :199 Q&As
  • Last Updated
    :Jun 06, 2025

DMI DMI Certifications PDDM Questions & Answers

  • Question 61:

    Which one of the following is the name for a camera-based application on a smart phone that reads printed code- style icons? Choose one of the following:

    A. QR Code Reader

    B. Digital Optical Reader

    C. Bar Code Reader

    D. App Reader

  • Question 62:

    What is the general description for advertising that incorporates graphically rich media, and which is presented in consistent size formats online known as? Choose one of the following: Exhibit:

    A. Display advertising

    B. Web advertising

    C. Email advertising

    D. Social media advertising

  • Question 63:

    What is the set of standards for Smartphones that use radio communication with each other by touching or bringing the devices close together? Choose one of the following:

    A. Near field communication (NFC)

    B. Local area communication

    C. Wide Area Network (WAN)

    D. SMS communication

  • Question 64:

    You have been running some promotions using NFC technology. What kind of marketing is this? Choose one of the following:

    A. Mobile

    B. Search

    C. Social

    D. Display

  • Question 65:

    Mobile marketing is not based on the traditional 11interruption11 advertising model. It is a marketing approach where 11opt-in11 and agreement are sought before any campaigns begin. What is this style of marketing called? Choose one of the following:

    A. Permission-based marketing

    B. Access-basedmarketing

    C. Model-basedmarketing

    D. Agreement-basedmarketing

  • Question 66:

    Complete the sentence by selecting one from the following. A great mobile App is built around a specific . Choose one of the following:

    A. Need

    B. Want

    C. Characteristic

    D. Update

  • Question 67:

    You understand you need to submit your App to the mobile App platform provider. What is the reason for this? Choose one of the following: Exhibit:

    A. To seek technical approval and confirm the commercial agreement.

    B. To seek technical review and an App appraisal report.

    C. To seek feedback comments and consent to the technical setup.

    D. To seek technical approval and to submit website setup details

  • Question 68:

    Which marketing domain do technologies such as Bluetooth, QR codes and Near-Field Communications (NFC) combine to make up? Choose one of the following:

    A. Proximity marketing

    B. SMS Marketing

    C. Text marketing

    D. Display Marketing

  • Question 69:

    What communications symbol is shown below? Exhibit:

    A. Bluetooth

    B. Wi-Fi

    C. QR

    D. LAN

  • Question 70:

    With mobile marketing, an explicit opt-in to messages should be requested or confirmed in the first instance from the end-user. What is this approach part of? Choose one of the following: Exhibit:

    A. Privacy policy

    B. Permission policy

    C. Access policy

    D. Legal policy

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