1. Home
  2. DMI
  3. PDDM

Professional Diploma in Digital Marketing

Exam Details

  • Exam Code
    :PDDM
  • Exam Name
    :Professional Diploma in Digital Marketing
  • Certification
    :Digital Marketing
  • Vendor
    :DMI
  • Total Questions
    :199 Q&As
  • Last Updated
    :May 12, 2024

DMI Digital Marketing PDDM Questions & Answers

  • Question 11:

    Digital Marketing campaigns are often based on a process sequence from Launch to Review to Adjustment and finally to Re-Launch. What is this process known as?

    A. Iteration

    B. Perfection

    C. Reflection

    D. Refinement

  • Question 12:

    Which one of the following is NOT considered as a primary digital marketing channel? Choose one of the following:

    A. Direct mail shots

    B. Social media marketing

    C. Mobile marketing

    D. Search Engine Optimization

  • Question 13:

    Which one of the following would be considered as a traditional marketing channel?

    A. Billboard Advertising

    B. Email marketing

    C. Social media marketing

    D. Mobile marketing

  • Question 14:

    Which system will help with the analytics for email marketing? Choose one of the following:

    A. ESP

    B. ISP

    C. FTP

    D. ERP

  • Question 15:

    You maintain an email subscriber database for your organization and you understand that Data Protection legislation provides for the rights of the and the obligations of the data holder. Choose one of the following to complete the sentence:

    A. Data subject

    B. Date specification

    C. Subscriber club

    D. Data list

  • Question 16:

    What does the term 'frequency' refer to in email marketing? Choose one of the following:

    A. Regularity of email communications

    B. Number of email communications

    C. Popularity of email communications

    D. Volume of email communications

  • Question 17:

    Emergent digital technologies have been characterized as disruptive. What does this mean? Choose the correct explanation of the following: Exhibit:

    A. Shift in power to the consumer

    B. Strengthening of power for the business

    C. Share of power between consumer and business

    D. Share of power between consumers only

  • Question 18:

    Which of the following will help with delivery rates across various email clients? Choose one of the following: Exhibit:

    A. Email Client Display Testing

    B. Software Testing

    C. SPAM Testing

    D. Unsubscribe Rate

  • Question 19:

    Electronic privacy regulations provide that . Finish the sentence by choosing one of the following:

    A. Subscribers can opt out at any time.

    B. Subscribers can know for what purpose their information is being collected.

    C. Subscribers can receive messages regarding similar products.

    D. Subscribers information lapses after 12 months.

  • Question 20:

    You wish to check how different email marketing campaign versions perform and you understand there is a special exercise to help with this. What is it called? Choose one of the following:

    A. Split Testing

    B. Division Testing

    C. Market Testing

    D. 50/50 Testing

Related Exams:

Tips on How to Prepare for the Exams

Nowadays, the certification exams become more and more important and required by more and more enterprises when applying for a job. But how to prepare for the exam effectively? How to prepare for the exam in a short time with less efforts? How to get a ideal result and how to find the most reliable resources? Here on Vcedump.com, you will find all the answers. Vcedump.com provide not only DMI exam questions, answers and explanations but also complete assistance on your exam preparation and certification application. If you are confused on your PDDM exam preparations and DMI certification application, do not hesitate to visit our Vcedump.com to find your solutions here.