Exam Details

  • Exam Code
    :PDDM
  • Exam Name
    :Professional Diploma in Digital Marketing
  • Certification
    :DMI Certifications
  • Vendor
    :DMI
  • Total Questions
    :199 Q&As
  • Last Updated
    :Jun 06, 2025

DMI DMI Certifications PDDM Questions & Answers

  • Question 81:

    Which of the following is a popular third party storefront app for Facebook?

    A. ShopTab

    B. New Store

    C. PayWay

    D. Store Manager

  • Question 82:

    What is the pricing approach with Twitter Promoted Tweets called? Choose one of the following:

    A. CPE

    B. CPM

    C. CTA

    D. CPC

  • Question 83:

    You are preparing your new Facebook ad. What does the number shown on the right in the Facebook screen indicate? Choose one of the following: Exhibit:

    A. Estimated Target Audience

    B. Estimated Potential Users

    C. Facebook Users in Locality

    D. Facebook Campaign Likes

  • Question 84:

    What is a newsfeed story within Facebook that advertisers can pay to have featured more prominently called? Choose one of the following:

    A. A sponsored story

    B. A newsfeed story

    C. An endorsement story

    D. An advertisement

  • Question 85:

    What is the main value of Page Like stories? Choose one of the following: Exhibit:

    A. Promoting your Facebook Page

    B. Promoting your website

    C. Promoting your landing page

    D. Promoting your homepage

  • Question 86:

    After the event you wish attendees to add their own details to photos posted. What is this called? Choose one of the following: Exhibit:

    A. Tagging photos

    B. Updatingphotos

    C. Postingphotos

    D. Sharingphotos

  • Question 87:

    Select the two Facebook Contests from the options below:

    A. Instant Win

    B. Sweepstake

    C. Raffle

    D. Draw

    E. Sidebar

  • Question 88:

    There is a range of tools available to support you in managing your digital marketing efforts across social media. Which one of these tools tracks social mentions for your business? Choose one of the following:

    A. www.klout.com

    B. www.pinterest.com

    C. www.tinyurl.com

    D. www.admanager.com

  • Question 89:

    What is a scheduled plan incorporating the social media updates that are required each day called? Choose one of the following: Exhibit:

    A. Content calendar

    B. Update calendar

    C. Diary calendar

    D. Schedule calendar

  • Question 90:

    You have just posted a new product photo online for your followers. What is this called? Choose one of the following:

    A. A status update

    B. An engagement update

    C. An interaction update

    D. A community update

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