Managers must make decisions in many different situations. A manager must make a subjective decision when the environment is one in which
A. Uncertainty exists.
B. Risk exists.
C. Certainty may be achieved.
D. Probabilities can be calculated.
A company is deciding whether to purchase an automated machine to manufacture one of its products. Cash flows from this decision depend on several factors, interactions among those factors, and the probabilities associated with different levels of those factors. The method that the company should use to evaluate the distribution of net cash flows from this decision and changes in net cash flows resulting from changes in levels of various factors is
A. Simulation and sensitivity analysis.
B. Linear programming.
C. Correlation analysis.
D. Differential analysis.
A company is concerned that spare parts inventories are too large. It has attempted to keep critical parts for its fleet in stock so that equipment will have minimal downtime. Management wants to know what the optimal spare parts inventory should be if downtime is estimated to cost $150 per day. Carrying cost and order cost have not been measured. You have been asked to make a formal recommendation on spare parts stocking levels. Which of the following techniques is most appropriate to use?
A. Operations research.
B. Value analysis.
C. Attribute listing.
D. Brainstorming.
A company wishes to determine what advertising mix of radio, television, and newspapers offers the optimal desired result in increased sales and improved public image. Which of the following techniques is most appropriate to use?
A. Synaptic.
B. Value analysis.
C. Brainstorming.
D. Forced relationship.
A company is about to introduce a new service and wishes to develop a new slogan and logo to be used in advertising and on company publications. You have been chosen to participate in this process and to look at past slogans, logos, and suggestions given by the advertising agency. You are not limited to the suggested ideas and have been encouraged to suggest original ideas of your own. Which of the following techniques is most appropriate to use?
A. Brainstorming.
B. Value analysis.
C. Free association.
D. Attribute listing.
A company has a computer that it no longer needs because of a discontinued operation. Currently, there are several computer projects that may be able to use the machine but some modification will be necessary if such new application is to be successful. Which of the following techniques is most appropriate to use?
A. Attribute listing.
B. Operations research.
C. Morphological matrix analysis.
D. Synaptic.
A chief executive officer (CEO) believes that a major competitor may be planning a new campaign. The CEO sends a questionnaire to key personnel asking for original thinking concerning what the new campaign may be. The CEO selects the best possibilities then sends another questionnaire asking for the most likely option. The process employed by the CEO is called the
A. Least squares technique.
B. Delphi technique.
C. Maximum likelihood technique.
D. Optimizing of expected payoffs.
A highly risk-averse decision maker will often react to bounded rationality by
A. Satisfying.
B. Ignoring the limiting factor.
C. Attempting to find the optimum solution.
D. Increasing the number of solutions considered.
which of the following is not an assumption that is made when assuming rationality on the part of the company?
A. The company chooses the decision that results in the maximum economic payoff.
B. The criteria and alternatives can be ranked according to their importance.
C. Specific decision criteria are constant and the weights assigned to them are stable over time.
D. The company seeks solutions that minimize conflict.
A company has recently introduced total quality management (TQM). The company's top management wants to determine a new and innovative approach to foster total participation throughout the company. Management should
A. Seek isolation from all distractions in order to think the problem through.
B. Bring the employees together for a brainstorming session.
C. Rely on them selves to develop a new approach.
D. Use a disciplined problem-solving approach.
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