CUSTOMER-DATA-PLATFORM Exam Details

  • Exam Code
    :CUSTOMER-DATA-PLATFORM
  • Exam Name
    :Salesforce Customer Data Platform (CDP) (SU24)
  • Certification
    :Salesforce Certifications
  • Vendor
    :Salesforce
  • Total Questions
    :201 Q&As
  • Last Updated
    :Jul 08, 2026

Salesforce CUSTOMER-DATA-PLATFORM Online Questions & Answers

  • Question 181:

    Which datatype is not supported in Salesforce CDP?

    A. Date
    B. Boolean
    C. Text
    D. Number

  • Question 182:

    Which data model defines the complete set of experiences that customers go through when interacting with a company?

    A. Party Data Model
    B. Journey Data Model
    C. Engagement Data Model
    D. Case Data Model

  • Question 183:

    Which data model type in Salesforce CDP defines interactions with party?

    A. Sales Order
    B. Transaction
    C. Engagement
    D. Individual

  • Question 184:

    Which of the following are characteristics of Formulas? (Choose 2)

    A. Simple logic on a row-based operation
    B. Ease of use, self-service
    C. Highly reusable content
    D. Attribute updated regularly

  • Question 185:

    Which configuration supports separate AWS S3 buckets for data ingestion and activation?

    A. Separate user credentials for data stream and activation
    B. Dedicated S3 data source configuration in CDP Setup
    C. Separate user credentials for data stream and activation target
    D. Dedicated S3 data source configuration in Activation Setup

  • Question 186:

    In addition to Unified Individual Object, what other object does Salesforce CDP automatically create and manage during the Identity Resolution process?

    A. Unified Lead Objects
    B. Unified Contact Point Objects
    C. Unified Order Objects
    D. Unified Product Objects

  • Question 187:

    What is the first step to setup and configure a marketing cloud customer data platform instance?

    A. Connect to the Marketing Cloud Account CDP is provisioned in
    B. Complete the Salesforce CDP provisioning process
    C. Connect to the Salesforce CRM Org CDP is provisioned in
    D. Enable Salesforce CDP Admin permission set to the Salesforce CRM Org
    E. CDP Admin has already configured the Salesforce CRM connector and setup data

  • Question 188:

    Which two dependencies can prevent a Data Stream from being deleted?

    A. A data stream attribute is mapped to a Data Model Object
    B. A data stream attribute is used in Segmentation
    C. A data stream attribute is used in Calculated Insights
    D. A data stream attribute is used in Activation

  • Question 189:

    What are the two refresh models available for a cloud storage data stream?

    A. Update
    B. Upsert
    C. Append
    D. Full Refresh

  • Question 190:

    What are two options to stop a segment from publishing to an activation if it is no longer needed?

    A. Skip
    B. Delete
    C. Unpublish
    D. Disable

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