A very large insurer of General Liability and Property Damage insurance has an upward trend of increased claims over the past 5 years.
The Risk Control Area for that company has just completed a 12 month Pilot of a new improved Risk Control Site.
The purpose of the site is to help their customers manage their exposures and ideally prevent them from having claims. There were 100 customers that were part of the Pilot that represented 25 different industries. The business goals were to
increase use of the site and provide tools to help customer awareness of their exposures, so that they may reduce existing exposures and ultimately reduce claims.
The sites Features were as follows:
Improvements to the search engine to all customers to search for articles, tools and services on the site.
A checklist function that allow customer to create their own unique Checklists or utilize a sample provided by ABC company to use daily, weekly etc for an area of their facility.
A promotion feature ?where Risk preventing Articles, and tools on the site are marketed toward a customer.
A profile section allowing for Customer Name, Address and contact Phone number.
After the 12 months pilot, the business sponsor received an assessment of what was working and what was not. The Assessment of the pilot revealed overall site activity had significantly increased, however only 5% of the time the promotions
were viewed. And the most shocking was that total claims increased by nearly 20% for these 100 customers during the pilot period. The business sponsor was perplexed as he had an expectation of reduced claims and at least for 30%
viewing of promotions since the project team had spend a lot of careful time and effort on this feature. A BA was assigned to do further analysis regarding the low use of the promotions and why claims were not being reduced.
Regarding the use of promotion the BA looked into other similar companies to see what they did differently to get their customer to look at their promotions. The BA found that similar companies had promotions that targeted the industry the
customer was in so it was more relevant to them and they were more interested to view the promotion. In addition the BA sent out survey to all 100 pilot customers asking probing questions about what they thought of the site and if they felt it had decreased their exposure to risk sufficiently. The Survey responses came back with raving positive comments and providing examples of how the site had been helping in the reduction of claims from the customer's perspective. In addition the survey also revealed insight that the customers found the promotion often irrelevant to their industry.
The BA asked for a dump of all documentation of the 100 claims that were filed over the 12 month pilot period. The BA found the nearly 90% of the claim field were all in one region of the country and were all for property damage related to several severe winter storms in the region and the claims were nearly all unavoidable by the customers. The BA brought all this analysis back to the business sponsor and made the recommendation to the business sponsor to require the customer to select 1 of 25 industries in their profile. This would in turn allow for the ability to show industry specific promotions and promote search results relative to a customer's industry to be stored at the top giving the customer a more personalized experience.
What technique was the BA using to understand why the promotions were not being viewed?
A. Use cases and scenariosWhich of the following requires that all parties in the conflict must give up something?
A. BarrierWhich of the following is the formal acceptance of the project?
A. A project reviewYou are completing the prepare for elicitation process for an identified problem in your organization. The prepare for elicitation process requires three inputs for this process.
Which one of the following is not an input that will help you prepare for the elicitation activities?
A. Stakeholder listYou are creating a model that shows how data moves through a system. Each function that modifies the data in any manner is identified, decomposed to smaller levels, and the system is completely described from start to storage.
What type of a modeling technique are you using in this scenario?
A. Functional decompositionA business unit of a transnational manufacturer wants to implement a robust process for addressing integrity-critical equipment deterioration incidents. Timely and complete resolution of such incidents is vital for the business unit's continuous safe and profitable operation. Treating each incident involves many employees from different departments extensively collaborating and exchanging information. That information is spread across multiple systems having their access limited to particular user groups. With the current manual process, some incidents get forgotten and remain unresolved for years.
The project's Sponsor is an Equipment Integrity and Reliability Advisor, who moved into this position from another business unit. That business unit implemented a proprietary application to integrate the information and to assist in tracking and managing the incidents. Having a positive experience with the application, the Sponsor is suggesting to customize it and reuse in the new business unit.
The business unit's Enterprise Architect (EA), who is responsible for assessing solution options and presenting them to executive decision makers, has a few concerns with adopting the existing application. The application uses point-to-point interfaces with other data sources whereas the business unit's target architecture relies on a data warehouse-based integration. Moreover, the two business units use different legacy systems, as well as different front-end implementation technologies. Additionally, the existing application is monolingual, while the business unit needs user interfaces and some data to be presented in two languages. With all of this, it may be easier to build a new application from scratch than to customize the existing one. To understand which option is better, the EA asks a business analyst (BA) to define business requirements.
The EA wants to understand whether the integration capabilities of the existing solution match the business unit's IT landscape. The requirement definition that the EA needs should read as, "Each record of an incident shall __________."
A. be associated with the unit of equipment to which it belongs."A multi-domain project has stakeholders with different technical backgrounds. The presentation prepared by the business analyst (BA) for domain 1 was also used for domain 2 but the presentation was not clear and caused concerns for stakeholders in domain 2.
What can the BA do to alleviate the concerns of the stakeholders in domain 2?
A. Create a survey applicable for the stakeholders in domain 2.A business analyst (BA) is preparing a requirement package for access management system. A state diagram for entity "User" has been prepared. The BA wants to check the completeness of requirements by comparing different models. Which diagram should be used with a state diagram to verify that all functions are defined to work with entity "User" for the different roles?
A. Data flow diagramWhich of the following process models needs to complete each set of tasks in one phase before moving into the next phase in a project development life cycle?
A. Procedural modelWhich of the following is a narrative description of the work required for the project?
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