Exam Details

  • Exam Code
    :PEGACPMC74V1
  • Exam Name
    :Certified Pega Marketing Consultant (CPMC) 74V1
  • Certification
    :Pegasystems Other Certification
  • Vendor
    :Pegasystems
  • Total Questions
    :63 Q&As
  • Last Updated
    :May 14, 2024

Pegasystems Pegasystems Other Certification PEGACPMC74V1 Questions & Answers

  • Question 11:

    Which flow shape launches an external process?

    A. External shape

    B. End shape

    C. Hand Off shape

    D. Process shape

  • Question 12:

    In a real time container, if the Click through behavior is set to Capture click through only, then the ____________.

    A. click through URL is not returned

    B. offer flow is not initiated

    C. channel only records the click through

    D. click through is not recorded in the interaction history

  • Question 13:

    A campaign status changes to "Wrap-up" when _________________.

    A. the strategy has been run for all the customers in the segment

    B. the segment is processed

    C. the user changes the status via the Action menu

    D. all offers have reached their "End Shape"

  • Question 14:

    In the Event Payload, which parameter is mandatory when triggering a Real-time Event?

    A. Customer Type

    B. Offer Name

    C. Customer ID

    D. Channel

  • Question 15:

    In the context of real-time containers, how do you control what happens when a customer clicks on the offer?

    A. By configuring the click through connector in an offer flow

    B. By defining a real-time event

    C. By specifying the click through URL

    D. By specifying the call to action

  • Question 16:

    In Pega Marketing, if a real-time container is active between 1:00 p.m. and 2:00 p.m. and the request is raised at 3:00 p.m., then ______________.

    A. the request is captured in the interaction history

    B. an offer expired message is displayed

    C. the request is stored for later processing

    D. the request is ignored

  • Question 17:

    In a real-time container, when Impression capture is set to Captured by channel, then _______________.

    A. the channel records the impression in its own system

    B. Pega Marketing asks the channel to record an impression

    C. Pega Marketing records an impression anyway

    D. the channel can explicitly request to record an impression

  • Question 18:

    In a Real-time Event driven campaign, _______________________.

    A. contact policy restrictions are not applied

    B. volume constraint restrictions are applied

    C. the audience is always ignored

    D. campaign schedule options cannot be set

  • Question 19:

    A real-time container is a _________________.

    A. dynamic section used in an email treatment

    B. UI container that contains the real-time events payload

    C. reusable UI element of an Inbound Call-Center treatment

    D. representation of a space in an external real-time channel

  • Question 20:

    What is a proposition in Pega Customer Decision HubTM?

    A. Treatment

    B. Offers for sales, cross sell, and retention

    C. Customer facing action

    D. Any kind of offer

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