Pegasystems Pegasystems Other Certification PEGACPDC74V1 Questions & Answers

• Question 31:

  A Scoring Model allows you to differentiate between ____________.

  A. Accept, Reject, Maybe Later

  B. Good, Bad

  C. Good, Better, Best

  D. Good, Bad, Unknown

  Correct Answer: B

  Reference: https://pegasystems2.https.internapcdn.net/pegasystems2/marketing/C-762-StudentGuide.pdf

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• Question 32:

  Through analysis of customer lifecycles, Next-Best-Action ____________.

  A. anticipates retention issues

  B. provides future sales reports

  C. provides fulfillment services D. identifies global sales targets

  Correct Answer: A

• Question 33:

  What are the most important aspects taken into consideration when determining the Next-Best-Action?

  A. Product discounts and business profitability

  B. Network bandwidth and call duration

  C. Market trends and customer satisfaction

  D. Business objectives and customer needs

  Correct Answer: D

• Question 34:

  Pega's ability to turn data into insight into action is known as:

  A. business rules

  B. adaptive analytics

  C. big data

  D. Next-Best-Action

  Correct Answer: D

  Reference: https://pegasystems2.https.internapcdn.net/pegasystems2/marketing/C-762-StudentGuide.pdf

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• Question 35:

  When implementing Next-Best-Action, the Customer Lifetime Value Threshold is typically used to ____________.

  A. prioritize high value propositions

  B. prioritize customers

  C. determine if the customer is eligible

  D. calculate the customer's lifetime value

  Correct Answer: C

  Reference: https://pegasystems2.https.internapcdn.net/pegasystems2/marketing/C-762-StudentGuide.pdf

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• Question 36:

  When balancing the customer need with the business objective, a possible business objective is ____________.

  A. Social media

  B. Consistent communication

  C. Risk mitigation

  D. Timeliness

  Correct Answer: C

  Reference: https://pegasystems2.https.internapcdn.net/pegasystems2/marketing/C-762-StudentGuide.pdf

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• Question 37:

  When implementing a Next-Best-Action project, which step is recommended to be taken first?

  A. Define Issue and Group hierarchy

  B. Define propositions

  C. Define business rules

  D. Define prioritization formula

  Correct Answer: A

  Reference: https://pegasystems2.https.internapcdn.net/pegasystems2/marketing/C-762-StudentGuide.pdf

• Question 38:

  When executing a decision strategy, the blue dotted line in a decision strategy means ____________.

  A. data is referenced by the component the arrow points to

  B. data is copied to the component the arrow points to

  C. data is copied to the component the arrow originates from

  D. data is referenced by the component the arrow originates from

  Correct Answer: A

• Question 39:

  What is the key component of a Next-Best-Action strategy?

  A. Strategy

  B. Work flow

  C. Decision table

  D. Predictive model

  Correct Answer: D

• Question 40:

  Which component belongs to the "Business Rules" decision component category?

  A. Contact policy

  B. Financial calculation

  C. Decision Table

  D. Decision data

  Correct Answer: C

  Reference: https://pegasystems2.https.internapcdn.net/pegasystems2/marketing/C-762-StudentGuide.pdf

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