Salesforce INTERACTION-STUDIO-ACCREDITED-PROFESSIONAL Online Practice Questions and Exam Preparation

Salesforce INTERACTION-STUDIO-ACCREDITED-PROFESSIONAL Online Questions & Answers

• Question 31:

  How does interaction studio deliver technical value to marketers? [Check]

  A. By providing a cloud-based unified e-commerce platform with mobile, AI personalisation, order management capabilities, and related services for B2C
  B. By listening to customer signals, understanding customer intent, and acting accordingly
  C. By providing a platform to manage, schedule, create and monitor content
  D. By providing a cloud-based application designed to help salespeople sell smarter and faster
  B. By listening to customer signals, understanding customer intent, and acting accordingly

• Question 32:

  Which feature allows a business user to overlay campaign creation and editing directly on their website?

  A. Javascript Beacon
  B. Visual Editor
  C. Web SDK
  D. Web Extension
  C. Web SDK

• Question 33:

  The sitemap provides the functionality that enables IS to identify which three items?

  A. Page types
  B. content zones
  C. attributes
  D. campaign
  E. Templates
  A. Page types
  B. content zones
  C. attributes

• Question 34:

  What are the two main functions of the Event API? (select 2)

  A. Capture user attributes and actions
  B. Process GDPR data or deletion requests
  C. Return campaign responses
  D. Bulk load external campaign data
  A. Capture user attributes and actions
  C. Return campaign responses

• Question 35:

  What interaction studio component contains experiences and messages you design to personalize the interaction a visitor has with your channels?

  A. Recipes
  B. Templates
  C. Audiences
  D. Campaigns
  D. Campaigns

• Question 36:

  What are the two competitive advantages of interaction studio? [check]

  A. Monitors active time spent and true engagement
  B. Integrated content management system
  C. Managers Consent
  D. True Real-Time Decisioning
  A. Monitors active time spent and true engagement
  D. True Real-Time Decisioning

• Question 37:

  A business user created a segment to track everyone that has looked at the homepage today. How long does it take for a web visitor to join the ..... After viewing the homepage?

  A. Immediate
  A. Immediate

• Question 38:

  What are two types that real time interaction management helps marketers to personalize the customer?

  A. Data Aggregation
  B. Data Storage
  C. Next best Action
  D. Orchestration
  C. Next best Action
  D. Orchestration

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  Explanation/Reference:

• Question 39:

  What is the interaction studio terminology for the collection of products and content as well as related categories, and tags - such as brand, gender, style, keyword and author?

  A. Dimensions
  B. Catalog
  C. Channel
  D. Directory
  A. Dimensions

• Question 40:

  What would a marketer include if they want to ensure they display recommendations from more than one category?

  A. Variation
  B. Exclusion
  C. Ingredient
  D. Booster
  A. Variation