Cisco Small and Medium Business Sales

ThousandEyes empowers IT by providing in-depth insights into application performance. It enables IT teams to monitor, troubleshoot, and optimize the performance of applications across the entire network, ensuring a seamless user experience. ThousandEyes offers visibility into the performance of SaaS applications, internal applications, and the underlying network infrastructure.
1. Application Performance Monitoring: ThousandEyes provides detailed metrics on application performance, helping IT teams identify and address issues that impact user experience.
2. Network Path Analysis: It offers visibility into the network paths that applications take, allowing for precise identification of where performance degradation occurs.
3. Proactive Alerts and Reporting: ThousandEyes sends proactive alerts about performance issues and provides comprehensive reports to help IT teams maintain optimal application performance.
References:
Cisco ThousandEyes Data Sheet
ThousandEyes Application Performance Monitoring Guide Cisco IT Performance Management Solutions

Cisco Umbrella secures the DNS layer by blocking malicious domains, IP addresses, and cloud applications before a connection is established. This proactive security measure helps prevent threats from reaching the network and reduces the risk of malware infections and data breaches.
1. DNS-layer Security: Umbrella blocks malicious domains and IP addresses at the DNS layer, preventing users from accessing dangerous websites and applications.
2. Threat Intelligence: Umbrella leverages real-time threat intelligence to identify and block new and emerging threats.
3. Cloud-based Protection: As a cloud-delivered solution, Umbrella is easy to deploy and manage, providing scalable protection for users both on and off the network.
References:
Cisco Umbrella Overview
Cisco DNS-layer Security Whitepaper
Cisco Umbrella Product Documentation

MSPs (Managed Service Providers) are projected to grow by a margin of 15% in the next year. This growth is driven by the increasing reliance of businesses on managed services for their IT needs, as well as the ongoing shift towards digital transformation and cloud adoption. The demand for managed services is rising as SMBs look to outsource their IT management to specialized providers to enhance efficiency, security, and performance.
1. Market Demand: The growing complexity of IT environments and the need for specialized expertise are fueling the demand for MSPs.
2. Digital Transformation: Businesses are increasingly adopting digital tools and cloud services, which MSPs help to manage and optimize.
3. Security Needs: With the rise in cyber threats, SMBs are turning to MSPs for robust security solutions.
References:
Industry Reports on MSP Market Growth Cisco Managed Services Overview Market Analysis on IT Services and Managed Services Growth

Cisco Meraki offers integrated mobile device management (MDM) as part of its cloud-managed networking solutions. The Meraki Dashboard provides centralized management of network devices, including mobile devices, which allows IT administrators to enforce security policies, monitor device compliance, and manage app deployment.
1. Centralized Management: The Meraki Dashboard enables centralized control over all network devices, including mobile endpoints, through a single interface.
2. Device Enrollment: Administrators can enroll mobile devices in the Meraki system for management and monitoring.
3. Security Policies: Meraki allows the application of security policies to mobile devices, ensuring they meet organizational security standards.
4. App Management: IT administrators can deploy, manage, and update applications on enrolled mobile devices remotely.
References:
Cisco Meraki Mobile Device Management Data Sheet Cisco Meraki Dashboard Overview
Cisco Small Business Solutions Guide

Meraki Insight is a Cisco product that is part of the smart experience for enabling workspaces. It provides deep visibility into network and application performance, allowing organizations to proactively identify and troubleshoot issues that could impact user experience. By leveraging Meraki Insight, businesses can optimize their network performance, ensure seamless application delivery, and enhance overall productivity in the workspace.
References:
Cisco Meraki Insight Product Overview
Cisco Smart Workspaces Solutions

The Meraki Dashboard is a critical component of remote SMB solutions, enabling people to manage and monitor their network infrastructure remotely. The cloud-based dashboard provides a centralized platform for network management, configuration, and troubleshooting, making it ideal for remote work environments.
1. Centralized Management: The Meraki Dashboard allows administrators to manage multiple network devices from a single, intuitive interface.
2. Remote Access: IT staff can access the dashboard from anywhere, enabling them to support remote users and troubleshoot issues without needing to be on-site.
3. Comprehensive Monitoring: The dashboard provides detailed insights and analytics, helping businesses ensure network performance and security.

References:
Cisco Meraki Dashboard Overview
Cisco Remote Work Solutions Guide
Meraki Cloud Management Documentation

A proactive security strategy is essential for reducing the number of cyberattacks and breaches an organization faces. This approach involves anticipating potential security threats and taking measures to prevent them before they can cause harm. Elements of a proactive security strategy include continuous monitoring, regular vulnerability assessments, timely patching of software, employee training on cybersecurity best practices, and the implementation of advanced security technologies such as intrusion detection systems and automated threat response. By staying ahead of potential threats, organizations can significantly reduce their risk of cyberattacks and breaches.
References:
Cisco Security Strategy Documentation
Cisco Cybersecurity Reports

A crucial concern for hybrid SMBs is protecting employees, devices, and company data. The hybrid work model introduces new security challenges as employees access company resources from various locations and devices. Ensuring the security of these elements is paramount to maintaining business continuity and protecting sensitive information.
1. Employee Protection: Implementing security measures to safeguard employees' digital identities and ensuring their safe access to company resources.
2. Device Security: Managing and securing a diverse range of devices used by employees, including laptops, mobile phones, and tablets.
3. Data Security: Protecting sensitive company data from unauthorized access and breaches, especially as data is accessed and shared across different environments.
References:
Cisco Hybrid Work Security Solutions
Security Challenges for SMBs in Hybrid Work Environments Cisco Best Practices for Securing Remote and Hybrid Workforces

SMB partners can find free-to-use customizable campaigns and assets on Cisco Marketing Velocity Central. This platform offers a wide range of marketing resources tailored to help Cisco partners create effective campaigns, promote their services, and drive customer engagement. These resources include templates, guides, and tools that partners can customize to suit their specific needs, making it easier to market Cisco products and solutions effectively.
References:
Cisco Marketing Velocity Central Overview
Cisco Partner Marketing Resources

A functional requirement for a secure SMB includes implementing zero trust identity-based access to applications with multifactor authentication (MFA). This approach ensures that only verified users can access sensitive data and applications, adding an extra layer of security through MFA. By requiring multiple forms of verification, SMBs can protect against unauthorized access and reduce the risk of security breaches, ensuring that their data and applications remain secure even if user credentials are compromised.
References:
Cisco Zero Trust Security Solutions
Cisco Multifactor Authentication Best Practices