Free IDENTITY-AND-ACCESS-MANAGEMENT-ARCHITECT Web TestEngine Demo

Q9 Multiple choice

Universal Containers (UC) is considering a Customer 360 initiative to gain a single source of the truth for its customer data across disparate systems and services. UC wants to understand the primary benefits of Customer 360 Identity and how it contributes ato successful Customer 360 Truth project.

What are two are key benefits of Customer 360 Identity as it relates to Customer 360? Choose 2 answers

Select all that apply.

A
Customer 360 Identity automatically integrates with Customer 360 Data Manager and Customer 360
Audiences to seamlessly populate all user data.
B
Customer 360 Identity enables an organization to build a single login for each of its customers, giving the organization an understanding of the user's login activity across all its digital properties and applications.
C
Customer 360 Identity supports multiple brands so you can deliver centralized identity services and correlation of user activity, even if it spans multiple corporate brands and user experiences.
D
Customer 360 Identity not only provides a unified sign up and sign in experience, but also tracks anonymous user activity prior to signing up so organizations can understand user activity before and after the users identify themselves.

IDENTITY-AND-ACCESS-MANAGEMENT-ARCHITECT Web TestEngine demo