Microsoft Microsoft Certifications MB-220 Questions & Answers

• Question 21:

  You are a Dynamics 365 functional consultant for Contoso Ltd. Contoso is expanding to other countries/regions and you need to translate one of your English surveys into French. Which step should you take to translate the survey so that all of your existing segments and journeys remain intact?

  A. Update the existing survey, and translate the labels to French.

  B. Clone the survey, and translate all labels to French.

  C. Set the form to multilingual, add French, and then translate the labels.

  D. Create a branched survey that asks the language preference. Then, display the appropriate translated section.

  Correct Answer: C

  Reference: https://docs.microsoft.com/en-us/dynamics365/customer-voice/create-multilingual-survey

• Question 22:

  You are a functional consultant working with Dynamics 365 Customer Voice.

  You are tasked with planning a survey that will be distributed for anonymous response.

  Which action is required during survey variable configuration to capture the Email of the anonymous respondent?

  A. Enable the Anonymous responses in the distribution settings.

  B. Turn on track email in the distribution settings.

  C. Add the Email variable in the Personalization customization.

  D. Turn on the toggle for Save value in the Email variable.

  Correct Answer: D

  Reference: https://docs.microsoft.com/en-us/dynamics365/customer-voice/personalize-survey

• Question 23:

  You are the marketing manager at Contoso, Ltd. Your team has created a survey and sent out the link through email for responses. You want to understand the outcome from the Satisfaction Metrics report and identify the metrics created by default in Dynamics. For the metrics, what are the three charts created by default in Dynamics? Each correct answer presents a complete solution.

  A. Respondents – tracked and anonymous

  B. Sentiment

  C. Net Promoter Score

  D. Total Responses

  E. CSAT

  Correct Answer: BCE

  Reference: https://docs.microsoft.com/en-us/dynamics365/customer-voice/satisfaction-metrics-report

• Question 24:

  The sales team needs guidance on adding Contacts to existing segments.

  Which three statements accurately describe those process? Each answer represents a complete solution.

  A. Those who do not have access to the segment entity cannot add a contact record to a segment.

  B. A Contact can be added to a static segment while viewing the contact record.

  C. A Contact can be added to several segments at once.

  D. Those who do not have access to the segment entity can add a contact record to a segment.

  E. A Contact can be added to a dynamic segment while viewing the contact record.

  Correct Answer: BCD

  Reference: https://docs.microsoft.com/en-us/dynamics365/marketing/manage-segments-from-contacts

• Question 25:

  You are a Dynamics 365 Marketing functional consultant.

  You create a marketing subscription list and you need to make it available for website visitors.

  In which two ways can you do this?

  A. In the Email Marketing form, drag the created subscription list to the form.

  B. In the Subscription Center form, drag the created subscription list to the form.

  C. In the Landing Page template, drag the created subscription list to the form.

  D. In the Event Template, drag the created Subscription List to the form.

  Correct Answer: AB

  Reference: https://docs.microsoft.com/en-us/dynamics365/marketing/set-up-subscription-center

• Question 26:

  You are a marketing professional who is creating a marketing page.

  Which three design elements are available to you? Each correct answer presents part of the solution.

  NOTE: Each correct selection is worth one point.

  A. Divider Element

  B. Text Element

  C. Content Block Element

  D. Event Element

  E. Survey Element

  Correct Answer: ABC

  Reference: https://docs.microsoft.com/en-us/dynamics365/marketing/create-deploy-marketing-pages

• Question 27:

  You are a marketing professional for AdventureWorks Cycles. You want to create a new subscription form with a new subscription list.

  You have created the new subscription list, but must be able to see the subscription list selection in the designer toolbox.

  When creating the new form, which form type must you select to meet the condition?

  A. Landing Page

  B. Event Form

  C. Forward to a Friend

  D. Subscription Center

  Correct Answer: D

  Reference: https://docs.microsoft.com/en-us/dynamics365/marketing/set-up-subscription-center

• Question 28:

  You are a Dynamics 365 Marketing functional consultant.

  You need to set up a Marketing campaign for a client to demonstrate how they can engage customers in email campaigns.

  To set up your demo, you will need to establish a list of contacts. You need to avoid using actual contacts.

  Which two methods can be used to load demo contacts for the campaign? Each correct answer presents part of the solution.

  A. Create Contacts in Demo Data of Marketing Settings.

  B. Create contacts manually in the Leads section of Dynamics 365 Marketing.

  C. Import contacts from an Excel file.

  D. Create contacts manually in the Contacts section of Dynamics 365 Marketing.

  Correct Answer: AC

• Question 29:

  You are a marketing administrator for Contoso Ltd.

  You have a Contact Us marketing form that has fields for a person's name, company, address, email address, and phone number.

  When the form is submitted, you need to ensure that:

  1.

  If the contact or lead already exists, their record is updated.

  2.

  If the contact or lead does not exist, their record is created. What should you do?

  A. Set “Update contact/leads” to Contact and Lead.

  B. Set “Generate Leads Without Matching” to Yes.

  C. Set “Store Form Submission’ to Yes.

  D. Verify that “Lead Matching Strategy” and “Contact Matching Strategy” are set correctly.

  Correct Answer: A

  Reference: https://docs.microsoft.com/en-us/dynamics365/marketing/marketing-forms

• Question 30:

  You are a marketing manager.

  You need to improve the open rates for your email campaigns.

  The content designer suggests you use dynamic messaging. You want the dynamic messaging to appear below the Subject in the recipient's preview pane of their email client.

  Which action should you take?

  A. Use the Preview Text field to enter messaging with the contact's name, to entice the user to open the email.

  B. Create a custom code element that holds the following HTML information and place it near the top of the email

  C. Add the Preview Text to the subject field, preceded by a colon.

  D. Use the Preview Text element, and drag it to the top of your email in the email designer.

  Correct Answer: B