IBM C2080-470 Online Practice Questions and Exam Preparation

IBM C2080-470 Online Questions & Answers

• Question 1:

  A table Customer_master contains 1000 customer_ids. A select box was created and all the customer_ids from the table were selected. However, when the select box was run, the output cell contained only a fraction of the total customers. When a test query was performed in the above mentioned select box, all 1000 customers were selected. What could be cause of this issue?

  A. Global suppression.
  B. The Select process was not configured properly.
  C. The table mapping of Customer_master are out-of-date.
  D. Incorrect audience level has been chosen for the Customer_master table.
  A. Global suppression.

• Question 2:

  A database field has been added to a user table, but a marketing user cannot see it in a flowchart process box. What is the reason for this?

  A. The field does not contain any data.
  B. The catalog the user is working with is corrupt.
  C. The database table needs remapping in the flowchart.
  D. The user has not been given permissions to see that specific field.
  C. The database table needs remapping in the flowchart.

• Question 3:

  Unica Platform needs to be integrated with a Directory Server. What can be done to make this happen?

  A. Use the built-in Platform login methods.
  B. Use Active Directory or an LDAP solution.
  C. Use a Content Server Management solution.
  D. Individual customization with Platform is needed.
  B. Use Active Directory or an LDAP solution.

• Question 4:

  A user needs to use a list of clients in a flowchart that does not exist in the database, but only as a Microsoft Excel .csv file. This flat file must be mapped into the Unica Campaign flowchart as a:

  A. fact table.
  B. base table.
  C. general table.
  D. dimension table.
  B. base table.

• Question 5:

  Which process box/boxes in Unica Campaign can be linked to one or more Optimize process box/boxes?

  A. Select,Extract
  B. Select,Sample
  C. Select,Extract,Sample
  D. Select,Segment,Sample
  A. Select,Extract

• Question 6:

  A user wants to map a new table into a flowchart which only has one base table. This new table does not have a common field with the base table. What is the easiest way to map this new table into the flowchart?

  A. Have the database administrator add a column to the new table which is common to the base table.
  B. Have the database administrator create a view which is an amalgamation of the base table and the new table.
  C. Map the new table in at a new audience and then use the audience process in a flowchart to switch to the correct audience key.
  D. Map this new table as a dimension table to another dimension table (already mapped to the base table), that share a common field.
  D. Map this new table as a dimension table to another dimension table (already mapped to the base table), that share a common field.

• Question 7:

  A customer has been frustrated with the inflexibility with their current Unica Campaign solution. it involves many hours of repetitive data entry work. Campaign's current configuration does not reflect how the customer actually does business. Most importantly, 95% of every attribute is a hidden static offer attribute which causes a time-consuming and repetitive workflow. What recommend changes will eliminate much of the repetitive work required for the customer's offer?

  A. Use the Campaign's target Cell Spreadsheet (TCS) in a top-down method. Define the Target Cells and offers, and then add the flowcharts and assign the target cells as needed.
  B. Parameterize offer attributes in the template so the attribute default value can be changed depending on the created offer. Finally, when the offer containing the parameterized attributeis associated with a cell in a flowchart, the user can accept or change the default value entered for the offer.
  C. Redesign offer so they can moved from static offer to a smart offer list. Set up the smart offer lists to be the contents of a particular folder, then the customer can simply add or remove offers to and from that folder to modify the offers given out each time a Campaign is run.
  D. Redesign offer so they are more useable. Separate the offer attributes and identify whichattributes can become cell level attributes which can be managed through a campaign TCS. Increase the use of parameterized offer attributes to allow for easier administration of offers and increased usability.
  D. Redesign offer so they are more useable. Separate the offer attributes and identify whichattributes can become cell level attributes which can be managed through a campaign TCS. Increase the use of parameterized offer attributes to allow for easier administration of offers and increased usability.

• Question 8:

  A specialist creates a numeric user variable called MinBalance and assigns an initial value of 100 to it. The specialist wants the Select process to return all IDs where the mapped field AccountBalance is greater than MinBalance. What is the correct syntax to use?

  A. MinBalance < AccountBalance
  B. AccountBalance > MinBalance
  C. AccountBalance > UserVar.MinBalance
  D. AccountBalance is GT than UserVar.MinBalance
  C. AccountBalance > UserVar.MinBalance

• Question 9:

  After an installation, a specialist tries to access the Platform Settings > Configuration part of the Unica GUI and is not able to see it. An error message is also received. The specialist suspects that there are some incorrect settings there which need to be modified. How can the specialist make the modifications to these settings without using the GUI?

  A. Use the configTool to accomplish this goal.
  B. Modify the Campaign system tables in the database.
  C. Access the Web Application server console to make the changes.
  D. Change the XML files in the /conf directory and restarting the web application server.
  A. Use the configTool to accomplish this goal.

• Question 10:

  How does the Unica Campaign server access system tables residing in an Oracle database? It uses:

  A. SQL*Plus.
  B. a JDBC type 4 db connection.
  C. a ODBC type 4 db connection.
  D. Oracle's native client connection.
  D. Oracle's native client connection.