Microsoft Microsoft Certifications MB-220 Questions & Answers

• Question 101:

  DRAG DROP

  Your marketing department has provided you with the information you need to create a dynamic market segment.

  Which tool should you use for each type of design? To answer, drag the appropriate tool to the correct type of design. Each tool may be used once, more than once or not at all. You may need to drag the split bar between panes or scroll to

  view the content.

  NOTE: Each correct selection is worth one point.

  Select and Place:

  

  Correct Answer:

  

  References: https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/create-segment

• Question 102:

  DRAG DROP

  You are an administrator working on a marketing campaign.

  You need to understand the various types of digital content that are available for use with marketing.

  Which Content Types match with the Purposes that are listed? To answer, drag the appropriate Content Type to the correct purpose. Each Content Type may be used once, more than once or not at all. You may need to drag the split bar

  between panes or scroll to view the content.

  NOTE: Each correct selection is worth one point.

  Select and Place:

  

  Correct Answer:

  

• Question 103:

  DRAG DROP

  You are a marketing administrator. Your company has a form that prospective clients use for holiday offers.

  You need to take down the marketing page that contains the form now that the season is over.

  Which three steps are needed, in order, to complete your task? (Choose three.) To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.

  Select and Place:

  

  Correct Answer:

  

• Question 104:

  DRAG DROP

  You are a marketing administrator.

  You need to edit a web page that contains a form used for holiday offers. The page and form are visible to the outside world.

  Which five steps, in order, are needed to complete your task? (Choose five.) To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.

  Select and Place:

  

  Correct Answer:

  

• Question 105:

  DRAG DROP

  You are a marketing professional.

  You need to create a marketing form that will include a subscription list you have already created. The marketing form will be finalized by a colleague.

  Which three actions should you perform in sequence? To answer, move the appropriate actions from the list of actions to the answer area and arrange then in the correct order.

  Select and Place:

  

  Correct Answer:

  

  References: https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/set-up-subscription-center#add-a-subscription-list-to-a-subscription-form

• Question 106:

  DRAG DROP

  Your marketing department purchases a file with a list of leads.

  Which actions should you perform, in sequence, in order to be able to add these leads to a marketing segment? To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.

  Select and Place:

  

  Correct Answer:

  

• Question 107:

  DRAG DROP

  You are creating a lead scoring model.

  You need to set up scoring, based on both explicit data and implicit data.

  Which scenario represents the appropriate data type? To answer, drag each scenario to the appropriate data type. Each data type may be used once, more than once or not at all. You may need to drag the split bar between panes or scroll to

  view the content.

  NOTE: Each correct selection is worth one point.

  Select and Place:

  

  Correct Answer:

  

  References: https://community.dynamics.com/crm/b/zsoltzombiksblog/archive/2016/03/06/lead-scoring-rules-and-examples-in-microsoft-dynamics-marketing

• Question 108:

  DRAG DROP

  You need to create a lead scoring model based upon fixed rules as well as behavior rules.

  Which scenario corresponds to each rule type? To answer, drag each scenario to the appropriate rule type. Each scenario may be used once, more than once or not at all. You may need to drag the split bar between panes or scroll to view

  the content.

  NOTE: Each correct selection is worth one point.

  Select and Place:

  

  Correct Answer:

  

  References: https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/score-manage-leads

• Question 109:

  DRAG DROP

  The VP of Marketing has been assigned to create you a new lead scoring model for Contoso, Ltd. based on recently-adopted marketing targets.

  Which five steps in sequence are required to design and set up your lead scoring model in Dynamics 365? (Choose five.) To answer, move the appropriate actions to the answer area and arrange them in the correct order.

  Select and Place:

  

  Correct Answer:

  

  References: https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/score-manage-leads

• Question 110:

  DRAG DROP

  You want to create a method that will alert sales people when a lead is ready to be sold to.

  This method should automatically move the lead to the Sales-Acceptance stage of the lead life-cycle.

  Which four steps must you take, in order to complete your task? (Choose four.) To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.

  Select and Place:

  

  Correct Answer:

  

  References: https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/set-up-lead-scoring