Free MARKETING-CLOUD-ACCOUNT-ENGAGEMENT-SPECIALIST Exam Dumps Preview

What factors are involved with and determine email deliverability? (Choose 2)

How could a visitor convert to a prospect?

What does the Data.com connector allow you to do?

What is tracked by the custom email links generated by Marketing Cloud Account Engagement?

Which two capabilities are true for completion actions? Choose 2 answers

By default, which two objects does Marketing Cloud Account Engagement write to in Salesforce? Choose 2 answers

Which asset needs to be created first m order for a user to send a prospect a one-to-one email?

Completion actions only affect prospects not visitors?

Which two activities can automatically increase a prospects score using the default scoring model? Choose 2 answers

A user creates a copy of Email Template A, makes changes and saves as Email Template B. They send a list email using Email Template B. The user finds that Email Template As reporting metrics are not changing as a result of the new list email send.

Why would this occur?

An engagement studio program is enabled to repeat. The prospects are eligible to repeat after one day and can repeat three times.

If a prospect remains on the program recipient list, what would happen to that prospect once they hit the End step after processing through the program once?

A client wants to submit data to Marketing Cloud Account Engagement as well as their own database.

What do you recommend they use?

LenoxSoft has an engagement studio program within a recipient list and a suppression list. A prospect is a member of both the recipient list and the suppression list.

In which scenario would a prospect be able to receive the emails in the program?

You want to export a list of prospects, but you only need the default fields.

What can you use?

How can an admin find the number of mailable prospects in their database?

By default, which two objects does Pardot write to in Salesforce? Choose 2 answers

The VP of Marketing wants to see all automation rules and engagement studio programs that a prospect has been a member of.

Where should the VP of Marketing look to find this information?

Administrators can reset passwords for users

What is the fastest way for an Administrator to create a one-time of prospects who match specific criteria?

What causes a sync from Salesforce to Marketing Cloud Account Engagement?

Which landing page report metric represents the number of individual prospects who submitted the landing page at least once?

LenoxSofts marketing manager wants to keep email branding consistent. They want Marketing Cloud Account Engagement users to be able to select this email content when building out engagement studio programs, one-to-one emails, and autoresponders.

How could this goal be achieved?

How can a prospect's score be changed?

Does an automation rule ever match a prospect more than once?

What information can you access on the Prospect List?

LenoxSoft wants the "State" field to appear in real-time whenever a prospect selects "United States" for the "Country" field when completing their Marketing Cloud Account Engagement form.

Which form feature should be utilized?

How can you ensure your email doesn't get stuck in spam?

The marketing team thoroughly test emails before sending them. This includes being able to view the links and variable tags as prospects will see them.

Which Marketing Cloud Account Engagement feature of email flow could be used to run these tests?

What is the difference between an email template and an email content record in the enhance email experience?

Jim, a sales manager, just converted a lead to a contact in Salesforce, but none of the lead's Marketing Cloud Account Engagement information (score/grade) transferred over.

How do you address this issue?

Which standard dashboard shows the total submission across all Marketing Cloud Account Engagement landing pages in B2B Marketing Analytics?

A Marketing Cloud Account Engagement administrator wants to use progressive profiling to collect information on a prospect over time.

What It the recommended Marketing Cloud Account Engagement asset to use?

What would a hard bounce refer to on an email sending report?

What form handler setting allows prospects to receive multiple autoresponders from form hour period?

Which of the following can "unmatched" prospects?

What will undelete a prospect?

There are a number of unassigned prospects in the Lenoxsoft database that have NOT been active in more than 60 days. An automation rule is set to assign prospects once they reach a score of 100.

What automatic workflow can be created to prevent them from getting assigned?

LenoxSoft needs their form to post directly to a third-party platform as well as Marketing Cloud Account Engagement upon submission.

Which Marketing Cloud Account Engagement tool should they use?

A prospect is permanently deleted from Marketing Cloud Account Engagement. That prospect then fills out a new Marketing Cloud Account Engagement form and submits their information.

What happens to the prospect?

What would make the Salesforce connector become unverified?

Which trigger step would a user place in an engagement studio program to look for a Marketing Cloud Account Engagement form submission that is on an Account Engagement landing page?

A marketing manager sent an email template last week to their "Hot Prospects" list, which is populated dynamically based on the prospects' scores. They want to send the same email template again this week to the same list, but make sure that the prospects that received it last week do not get it again.

How should they accomplish this?

A sales manager wants to understand which of their accounts are top-tier candidates based on prior opportunity creation data and engagement metrics. They want to surface these insights on their account records.

What feature can help them see this?

When an opportunity is created in Marketing Cloud Account Engagement from the sync with Salesforce, what campaign is set on the opportunity?

You can see the score, grade, assigned user and recent interaction within the Insight section of the Prospect Record.