Salesforce Salesforce Marketer MARKETING-CLOUD-DEVELOPER Questions & Answers

• Question 1:

  Northtrn Trail Outfitters has set up their North American business unit to unsubscribe at the business unit level.

  Which dataview would they query to identify all subscribers who are unsubscribed from that Business Unit?

  A. ListSubscribers

  B. ENT._Subscribers

  C. _BusinessUnitUnsubscribes

  D. Subscribers

  Correct Answer: C

• Question 2:

  Certification Aid wants to import data from a CSV file into a Data Extension. The CSV file containsall relevant data. New records should be added to the Data Extension, and records which are not in the file should be removed from the Data Extension. Which import operation should be chosen for this? Choose 1.

  A. Add only

  B. Overwrite

  C. Add and update

  D. Update only

  Correct Answer: B

• Question 3:

  NTO wants use Personally Identifiable Information (PII) data to personalize email communications, but does not want to store PII data in Marketing Cloud. Which feature could they use to personalize emailsfrom an external data source?

  A. External Objects

  B. Tokenized Sending

  C. Salesforce Shield

  D. Single Sign-On

  Correct Answer: B

• Question 4:

  A developer needs to use the 'contacts/ route of the REST API to update records in a data extension.

  What should the developer verify before making the API call?

  A. Each contact should already exist in AllSubscribers.

  B. Journey Builder should be configured to use the data extension.

  C. Contact Key should be equal to Subscriber Key in the underlying data extensions to ensure proper joining.

  D. The data extension should be linked in an Attribute Group in Contact Builder.

  Correct Answer: A

• Question 5:

  A developer wants to programmatically inject Contacts into a journey via REST API. What is the recommended route using POST data extension fields and values?

  A. /interaction/v1/interactions

  B. /interaction/v1/events

  C. /interaction/v1/eventDefinitions

  D. /contacts/v1/contactEvents

  Correct Answer: B

• Question 6:

  A developer want to email a subscriber who is currently being processed for a Contact Deletion request. When could the Contact be reintroduced after a Contact Delete operation has started?

  A. Never

  B. 14 days after deletion process is complete

  C. After deletion is fully complete

  D. Anytime

  Correct Answer: C

• Question 7:

  A developer wants to include an AMPscript if/else statement in an email to satisfy the condition "if the subscriber's tier is not premier then display heading encouraging them to upgrade." The tier value has already been set as variable named @level. How should the developer write this AMPscript conditional statement?

  A. %%[IF @level == 'premier' THEN SET @message = You are premier member

  B. " ENDIF IF @level == 'premier' THEN SET @message = 'Upgrade to premier now

  C. '" ENDIF]%% %%=v(message)=%%%%=IF(@level IS 'premier', Upgrade to premier now! You are a premier member%%=IIF(@level= 'premier', 'You are a premier member!', Upgrade to premier now!

  D. %%=IIF @level == premier, You are a premier member" Upgrade to premier now!

  E. %%IF(@level == 'premier') THEN 'Upgrade to premier now!' ELSE 'You are a premier member' ENDIF]%%

  Correct Answer: C

• Question 8:

  The Contact Delete feature can be used within an Enterprise 2.0 account from which business unit?

  A. Only in Agency accounts

  B. The Parent account

  C. Any business unit

  D. The business unit where the contact was introduced

  E. None of these

  Correct Answer: D

• Question 9:

  A developer needs to push real-time updates of the company's product catalog to adata extension.

  Which two API options are available? Choose 2 answers

  A. Use the DataExtensionObject SOAP object

  B. Use the /hub/vl/aataevents REST route

  C. Use the DataExtension SOAP object

  D. Upload a file to the Enhanced SFTP for import

  Correct Answer: A

• Question 10:

  Customer data has been imported into a staging data extension and needs to benormalized before adding into the master data extension. A text field named 'birthday' contains date values in various formats. Some of the values are valid dates, but some are not.

  Which SQL keywords and functions could be used to write the query'' Choose2 answers

  A. CASE, ISDATE, CONVERT

  B. WHERE, ISDATE, CONVERT

  C. CASE, ISDATE, CAST

  D. UPDATE, ISDATE, CONVERT

  Correct Answer: AC