An administrator has created an offer template with an attribute 'Cost to company' . How should the above attribute be defined so that no user could change or override its value while creating an offer using the
aforementioned template?
A. Cost to company should be defined as a 'Static Attribute'.
B. Cost to company should be defined as a 'Hidden Attribute'.
C. Cost to company should be defined as a 'Custom Cell Attribute'.
D. Cost to company should be defined as a 'Parameterized Attribute'.
Which of the following is NOT a recommended Unica Campaign V8.5 environment?
A. WebSphere V7, IBM z/OS V1, DB2 V9 (system tables)
B. WebSphere V7, Redhat V5, Oracle V11 (system tables)
C. WebLogic V10, Redhat V5, Oracle V11 (system tables)
D. WebLogic V11, Windows Server 2003, DB2 V9 (system tables)
In a Unica Campaign deployment involving proxy servers, each Campaign user in the Marketing Platform, is required to set authentication credentials (user name and password) as a data source to connect to the proxy server. Campaign requires this data source to be named as:
A. Proxy
B. Virtual
C. Secure
D. Redirect
Does Unica Campaign take advantage of clustering? A specialist has deployed Unica Marketing Platform in a cluster and now would like to deploy Campaign in cluster. Will this work?
A. Yes, it is fully supported.
B. Yes, but only after turning on the sticky bit from the web application server.
C. Yes, but only if load balancing was used in front of the cluster managed server.
D. No, it is not supported.
A Unica Campaign deployment requires Cognos reporting to be configured. As part of configuring the Cognos firewall, which property in the Cognos configuration, other than "Enable CAF (Cognos Application Firewall) Validation" needs to be set?
A. Gateway URI Property
B. Internal Dispatcher URI Property
C. Valid Domains or Hosts Property
D. External Dispatcher URI Property
A user is designing a Campaign flowchart. The user wants to retrieve and use a derived field which was saved in a previous Campaign. Which of the steps below is correct to achieve this task?
A. The user cannot retrieve derived field expressions saved in other Campaigns.
B. Search the previous Campaign and copy the required derived field expression.
C. Retrieve the expression from the Stored Derived fields directory from the Options menu.
D. Retrieve the expression from the Stored Derived fields directory in a Select process box.
In Unica Campaign, how are the Scheduler and Schedule process used?
A. The Schedule process is used to configure the Campaign Scheduler. This enables the use of the Schedule process in a flowchart.
B. The Scheduler is an administration tool used to configure schedules. Use the Schedule process to select the schedule to use as part of theflowchart.
C. The Scheduler is a Marketing Platform function that defines Schedule process attributes. The Schedule process is used to initiate a process,series of processes, or an entire flowchart.
D. The Scheduler starts a flowchart even if it is not running, while the Schedule process in a flowchart works only if the flowchart is running. TheScheduler should not be used to schedule a flowchart that uses the Schedule process.
A user would like to create a 10% holdout control group from a Cell which contains 1000 Audience IDs. Which Unica Campaign flowchart process box is the BEST way to accomplish this?
A. Merge process
B. Sample process
C. Segment process
D. Snapshot process
Which of the following is NOT true about how a user variable can be used in Unica Campaign?
A. A user variable can be used in a custom macro.
B. A user variable can be used in an outbound trigger.
C. A user variable can be used within a SQL statement.
D. A user variable can be defined in one flowchart and then referenced in another flowchart.
In a Unica Campaign Flowchart, a customer database table (see below) is mapped in a Select process box. There is a requirement to segment and organize customers based on their income, which would typically have the values "HIGH" for customers whose income is greater than 100000 and "LOW" for customers whose income is less than or equal to 100000. This value needs to be output with the final target list.
Ideally which step should be executed to get the task done?
A. Alter the table to add a new column with the required logic.
B. Create a Persistent Derived field with the logic : IF(Customer_Demographic_Info.Income > 100000,'HIGH','LOW').
C. Create a Strategic Segment with the logic : IF(Customer_Demographic_Info.Income > 100000,'HIGH','LOW').
D. Create a User Variable HIGH and LOW with the logic: IF(Customer_Demographic_Info.Income > 100000,'HIGH','LOW').
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